ID5
ID5 offers a privacy-first, adaptive universal identity platform built for the evolving landscape of digital advertising. Its core offering, the ID5 ID, is a persistent, encrypted identifier that leverages both deterministic and probabilistic signals to create durable, consent-aware user profiles across web, in-app, CTV, and audio environments. The ID5 Graph then intelligently connects those identifiers at individual and household levels, enabling cross-device targeting, frequency capping, and measurement across channels. Designed to be resilient to regulatory changes and third-party cookie deprecation, ID5’s machine learning technology adapts dynamically to signal loss and fragmentation, maintaining consistent identity resolution. It integrates with more than 100,000 media properties and major adtech systems, supporting publishers, SSPs, DSPs, and brands by increasing addressable audiences and improving campaign performance.
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BIGDBM
BIGDBM is a leading US data provider with 7+ years of experience building identity graphs with a focus on ROI, privacy, and quality.
Unlock significant value in your marketing campaigns, lead generation strategies, and identity verification workflows with our US consumer and B2B datasets.
Utilize the self-service BIGDBM Data Market for easy and affordable audience/list generation and custom appends.
Identify website visitor traffic using our WeVi product suite of real-time data collection via pixels and real-time identity resolution APIs.
Popular products:
- Telecom-verified phone numbers>consumers
- IP>consumer and IP>company domain linkages
- Verified consumer emails
- Consumer and B2B intent
- Consumer demographics and behavioral affinities
- Residential and commercial property owners and contact information
- MAID>consumer linkages
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Identity Matrix
Identity Matrix identifies provides person-level identification for 70% of your US web visitors (3-5x more than anyone on the market). Set up page intent and lead scoring rules, then store them directly in your CRM for direct outreach.
On top of identification, Identity Matrix is the only software in the world that can provide person-level analytics, multi-touch attribution, and full 360 customer journey analysis.
Understand exactly where every lead came from, understand the quality of each source of traffic, and analyze every segment of the buyer journey.
Meet the world's first person-level insights platform that generates leads, optimizes the journey, and tackles multi-touch attribution.
Get a free demo of Identity Matrix or start a free trial today.
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SmartDX
Starting with the first click, SmartDX revolutionizes how you track and identify individual audience members, map their cross-device journeys, deliver contextual omnichannel interactions, and attribute conversions at the segment-of-one level. SmartDX offers a powerful alternative to cookies that reduces delays in contextual responses and minimizes lags in customer journeys. Capture individual journey insights and diverse audience attributes, device, channel, conversion, offer, and implicit and explicit behavioral insights, at the point of the click and at endpoints. Differentiate known from unknown individuals and resolve the multiple digital identities of every audience member across channels. Use progressive profiling across interactions and touchpoints to continuously enrich existing audience profiles. Custom tailor communications and audience experiences, smooth omnichannel handoffs, and deliver seamless journeys based on past interactions.
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