Audience

B2B companies

About Madison Logic

ML Platform: Accelerate your pipeline by identifying, prioritizing and engaging your top accounts. The ML Platform provides B2B marketers with the tools they need to optimize campaign strategies and accelerate the customer journey. Accurately identify and prioritize accounts that are more likely to convert. Identify the best target accounts by integrating your CRM and marketing automation platforms with the ML Data Cloud’s synthesized data. Segment accounts based on firmographic and demographic data enabling scalable marketing strategies and programs. Prioritize accounts based on intent, technographic, and engagement data to allocate your marketing spend. Use reports such as Market Level Trending Topics & Installed Technologies to prioritize accounts based on intent, technographic, and engagement data to allocate your marketing spend.

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Integrations

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Ratings/Reviews

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Company Information

Madison Logic
Founded: 2004
United States
www.madisonlogic.com/ml-platform/

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Product Details

Platforms Supported
Cloud

Madison Logic Frequently Asked Questions

Q: What kinds of users and organization types does Madison Logic work with?
Q: What languages does Madison Logic support in their product?
Q: What other applications or services does Madison Logic integrate with?

Madison Logic Product Features

Buyer Intent

B2B Lead Generation
CRM Integration
Channel Attribution
Competitor Analysis
Content Marketing
Customer Journey Mapping
Intent Data
Customer Profiles
Lead Notifications
Lead Scoring

Data Management Platforms (DMP)

Ad Network Integration
Analytics / ROI Tracking
Audience Targeting
Behavioral Analytics
Campaign Management
Competitive Analysis
CRM
Customer Journey Mapping
Data Capture / Transfer
Data Visualization
Data Classification

Madison Logic Additional Categories