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Lesson 3 Ws

Apple generates additional profits from software like apps that complement its hardware sales. Technological resources like software are very important for Apple's performance compared to human and physical resources, as software sales help drive customer satisfaction and retention while improving profits and efficiency. Effective management of technological resources is key to Apple's continued success.

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278 views2 pages

Lesson 3 Ws

Apple generates additional profits from software like apps that complement its hardware sales. Technological resources like software are very important for Apple's performance compared to human and physical resources, as software sales help drive customer satisfaction and retention while improving profits and efficiency. Effective management of technological resources is key to Apple's continued success.

Uploaded by

api-53255207
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd

BTEC L3 Business

Technological Resources
For each of the technological resources we have examined,
examine how each one contributes to the performance of
Apple.
Success Criteria
Profits Rising

Number of
Customers

Customer
Satisfaction

Staff turnover

Examples of how to effectively manage physical resources at


Sandringham.
1. By developing software, by using software, in terms of Apps to go
alongside hardware, Apple is generating additional profit from these
sales which complement the sales of its hardware.

Levels of
efficiency

Extension: Which of the above technological resources


is the most important for Apple? Why do you believe
this?

D*) How important is the management of technological


resources in improving Apples performance compared
to human and physical resources?

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