ABM STUDENT EXPERIENCE IN DIRECT SELLING: STRATEGIES
AND CHALLENGES IN THE MARKET PLACE
A Term Paper
presented to
Mrs. Wilhelma B. Sampaco
Iligan City National High School
Iligan City
In partial fulfillment of the
requirement in English 10
By:
Bansalao, Arianne Jay C.
Embate, Mary Grace Jade M.
Enjada, Noel Emmanuelle Z.
Flores, Rachelle Ann L.
XI- MT. MAYON
May 2023
TABLE OF CONTENTS
Title Page i
Table of Contents ii
Chapter I – INTRODUCTION 1
.
1.1 Background of the Study 1
.
1.2 Statement of the Problem 2
.
1.3 Significance of the Study 2
.
1.4 Definition of Terms 3
CHAPTER II – REVIEW OF RELATED LITERATURE 5
CHAPTER III – RESEARCH METHODOLOGY 8
CHAPTER IV – PRESENTATION AND INTERPRETATION OF DATA 11
CHAPTER V – SUMMARY, CONCLUSION, AND RECOMMENDATION 17
Bibliography 20
Appendices 22
Acknowledgment 25
Curriculum Vitae 26
Chapter I
INTRODUCTION
Direct selling has emerged as a popular avenue for individuals, including students
learning in ABM (Accountancy Business and Management). Strand to gain practical
experience in sales, marketing, and entrepreneurship. Direct selling involves the sale of
products or services directly to consumers in a non-retail environment, often through personal
interactions or parties. As such, the experiences of ABM students in direct selling present a
rich field of study, offering insights into the strategies employed and challenges faced by
young entrepreneurs in the marketplace.
Understanding the experiences of ABM students engaged in direct selling is crucial for
several reasons. Firstly, it provides valuable insights into the practical application of business
concepts learned in the classroom, enabling students to bridge the gap between theory and
practice. Secondly, it offers a glimpse into the strategies and tactics utilized by young
entrepreneurs to navigate the complexities of the market landscape and achieve success in a
competitive environment. Lastly, exploring the challenges faced by ABM (Accountancy
Business and Management) students in direct selling sheds light on the barriers to entry and
growth in the industry, informing strategies for overcoming obstacles and fostering
entrepreneurial development.
This research aims to investigate and explore the experiences of ABM (Accountancy
Business and Management) students in direct selling, specially focusing on the strategies they
employ and the challenges they encounter in the marketplace. By delving into the
perspectives, practices, and outcomes of ABM (Accountancy Business and Management
students engaged in direct selling, this study seeks to uncover valuable insights that can
inform educational programs, training initiatives, and support services aimed at enhancing the
entrepreneurial skills and success of future business leaders.
Through a combination of qualitative and quantitative research methods, including
surveys, interviews, and case studies, this study will explore the motivations, approaches, and
outcomes of ABM students involved in direct selling. By examining the strategies that drive
success and the challenges that hinder progress in the marketplace, this research aims to
provide a comprehensive understanding of the unique experiences faced by ABM students in
this dynamic and evolving industry.
Ultimately, by gaining a deeper understanding of ABM students' experiences in
direct selling, this research seeks to contribute to the body of knowledge surrounding
entrepreneurship, marketing, and sales, while offering practical insights that can benefit
students, educators, and industry practitioners alike. The findings of this study have the
potential to inform curriculum development, training programs, and policy initiatives aimed
at nurturing the entrepreneurial spirit and enhancing the professional development of ABM
students in the direct selling arena.
Conceptual Framework
Experiences in Direct Strategies and Challenges
Selling
Figure 1. Conceptual Framework
Figure 1 presents the conceptual framework of the study. It consists of two
variables, experience in direct selling as an independent variable and the dependent variable
are the strategies and challenges.
In figure 1, experience in direct selling is an important factor that affects the
performance of ABM students in the marketplace. This experience may include the duration
of engagement, the type of products sold, and participation in direct selling events. It also
plays a significant role in developing skills such as communication, persuasion, and customer
service, which are crucial in direct selling. Understanding the impact of experience in direct
selling on the performance of ABM students can help identify the strategies that can improve
their performance and enhance their learning experience.
Another variable, strategies refer to an action or policy designed to achieve a
major aim, while challenges is a hindrances or problem that make a situation difficult to
solved. Strategies encompass personal selling, network marketing, home parties or
demonstrations, and digital and social media marketing. Personalized customer relationship
management is also pivotal in building lasting connections however, it comes with a set of
challenges. Challenges underline the importance of strategic planning and effective
management in navigating the complexities of the direct selling landscape.
Theoretical Framework
In examining the intricate landscape of ABM students' experiences in direct
selling, particularly focusing on strategies and challenges in the marketplace, this research is
fortified by the integration of three prominent theoretical frameworks. Albert Bandura's
Social Cognitive Theory (1977) serves as a foundational pillar, positing that individuals learn
through observation and modeling of behaviors. Within the context of direct selling, this
theory sheds light on how ABM students might acquire and refine their strategies by
observing successful models within their social and educational milieu, emphasizing the
social influences and learning processes at play.
Supplementing this, the Theory of Planned Behavior (Ajzen, 1991) contributes
a structured framework to elucidate the cognitive dimensions of ABM students' direct selling
experiences. By examining attitudes, subjective norms, and perceived behavioral control, this
theory enables a comprehensive exploration of how these factors collectively shape students'
intentions and actions in the dynamic marketplace. Furthermore, Rogers' Diffusion of
Innovations Theory (1962) enriches the conceptual framework by emphasizing the adoption
and dissemination of novel ideas. Applied to direct selling, this theory provides insights into
how ABM students may embrace innovative strategies, navigate challenges, and contribute to
the diffusion of effective practices within their academic and professional networks. The
integration of these three theories offers a robust foundation for understanding the
multifaceted aspects of ABM students' experiences in direct selling.
Statement of the Problem
An interesting topic of research that needs to be looked into is the experiences of
Accountancy, Business, and Management (ABM) students who engage in direct selling.
Direct selling presents a great chance for students to put their theoretical knowledge to use in
a real-world business environment, but there is still a lack of understanding regarding the
particular tactics used and difficulties faced by ABM students in the marketplace As a result,
the following is the problem statement for this study:
[Link] are the key strategies that ABM students works with?
while engaging in direct selling
[Link] obstacles did ABM students encounter while engaging in direct selling activities?
[Link] are potential benefits for enhancing ABM learners direct selling experiences in the
industry?
Significance of the study
The objective of this study is to present, analyze, and investigate the direct selling
experiences of ABM (Accountancy, Business, and Management) students. Specifically, this
research intends to concentrate on the strategies and obstacles that these learners faced in the
marketplace. There are multiple reasons why this research is so important.
Relation to Education:
Reviewing the direct selling experiences of ABM students gives important insights
into how their educational background affects their entrepreneurial endeavors. Students
enrolled in ABM programs usually graduate with a solid understanding of accounting,
finance, marketing, and management—skills critical to success in direct selling. Examining
their experiences might help clarify how their classroom knowledge is used in actual work
environments.
Academic Contribution:
The academic literature benefits from studies regarding ABM students' direct selling
experiences because it closes gaps in knowledge about the connections between marketing,
entrepreneurship, and education. Through a study of the tactics used and obstacles faced by
ABM students in the field of direct selling, this research contributes to the current ideas and
frameworks regarding consumer behavior and entrepreneurial education. In addition, it offers
a basis for future studies on how well educational interventions help students become ready
for their entrepreneurial endeavors.
In conclusion, investigating the direct selling experiences of ABM students is
important not just for academic institutions but also for the direct selling sector, decision-
makers, and society in general. This research intends to provide insights into the tactics and
obstacles encountered by ABM students in the marketplace, which will support efforts that
promote economic empowerment, improve business education, and enhance entrepreneurial
development
Scope and Delimitation
This research endeavors to comprehensively explore the experience of
Accountancy, Business, and Management (ABM) strand students in direct selling,
specifically focusing on the strategies and challenges encountered in the marketplace. The
study will meticulously investigate the distinct dynamics of direct selling within the ABM
strand, emphasizing the strategies implemented and challenges faced by the participants. The
target respondents for this study will be 10 honor students in Grade 11 Mt. Mayon at
Mahayahay Iligan City National High School. These students are not only actively engaged
in frequent AVON direct selling but also have attained a notable level of academic
excellence, particularly excelling in Business Math. The geographical location for this study
is within Mahayahay Iligan City National High School, specifically in Grade 11 Mt. Mayon
ABM Strand. The research will be conducted over the academic year 2023-2024, focusing on
Grade 11 students enrolled during this period. This timeframe allows for an in-depth
examination of the direct selling experiences of high-achieving ABM students within the
specified context.
Definition of Terms
To better comprehend the study, the phrase that is used the most is conceptually and
practically defined.
Socio-economic Status (SES) A measure of an individual's or family's social
and economic position in society, based on
factors such as income, education, and
occupation.
Academic Performance Refers to a student's achievements in academic
areas, such as grades, test scores, and other
measures of academic success.
Grade 10 Students Refers to students who are in the tenth grade,
typically, around 15-17 years old.
Iligan City National High School A high school in the Philippines that serves
students from a variety of socio-economic
backgrounds.
Correlation Analysis A statistical technique used to measure the
strength and direction of the relationship
between two variables.
Statistical Package for the Social Sciences A software package used for the analysis of
statistical data.
Low SES Refers to individuals or families who have a
relatively low level of income, education, and
occupation compared to others in society.
High SES Refers to individuals or families who have a
relatively high level of income, education, and
occupation compared to others in society.
These terms will be used throughout the study to describe and analyze the relationship
between socio-economic status and academic performance among grade 10 students in
ICNHS.
Chapter II
REVIEW OF RELATED LITERATURE
In this era of globalization and technological revolution, education is considered a
first step for every human activity. It plays a vital role in the development of human capital
and is linked with an individual’s well-being and opportunities for better living (Battle and
Lewis, 2002). In addition, most experts argue that low socio-economic status has a negative
effect on the academic performance of students because the basic needs of students remain
unfulfilled and hence they do not perform better academically (Adams, 1996). The low
socio-economic status causes environmental deficiencies which results in low self-esteem in
students (US Department of Education, 2003). Subsequently, educational services are often
not tangible and are difficult to measure because they result in the form transformation of
knowledge, life skills, and behavior modifications of learners (Tsinidou, Gerogiannis, and
Fitsilis, 2010). So, there is no commonly agreed-upon definition of quality that is applied to
the education field. The definition of quality of education varies from culture to culture
(Michael, 1998). On the other hand, socio-economic status refers to a finely graded
hierarchy of social positions which can be used to illustrate a person’s overall social
position or reputation. It can be indicated by a number of concepts such as employment
status, occupational status, educational attainment, and income and wealth (Graetz, 1995).
In general, the concept of “socio-economic status” highlights the position of individuals,
families, or other units on one or more dimensions of stratification (Fergusson, Horwood,
and Boden, 2008). Socio-economic status has been measured in many ways, including
educational and occupational attainment, exposure to poverty, income, and exposure to
adverse life events such as unemployment or mono-parental families (Fergusson et al,
2008).
In connection, the literature studies emphasized that socio-economic factors
substantially impact students' academic performance. The socio-economic condition
explores the mechanisms of a student’s academic performance which are possible means for
identifying the socio-economic and cultural factors (Bourdieu 1986; Coleman, 1988a,
1990b). In connection, education is a powerful instrument of change and progress. It
strengthens the economy of an individual and that of the national and social community.
(Bringle and Hatcher, 1996; Mitra, 2011; Bandyopadhyay et. al., 2021; Tilak, 2021).
Education significantly reduces
poverty and socio-economic disparity in developing countries (Saravanamuthu, 2004;
Ogunlade, 2005; Karlidag et al., 2020; Okoro, 2020).
Many modern societies suffer from rising inequality and low social mobility
(OECD, 2018). Increasing inequality and low social mobility threaten long-term growth
(Cingano, 2014) and more fundamentally endanger democratic societies. Young people may
need more confidence in political institutions if they feel they have to limit their
expectations for their future because of their family or financial situation. Children from
low-income and low-educated families usually face many barriers to learning. Less
household wealth often translates into fewer educational resources, such as books, games,
and interactive learning materials in the home. As they are likely to have higher levels of
education, they are also more likely to provide a more stimulating home environment to
promote cognitive development (Sirin, 2005; Thomson, 2018).
In addition, socio-economic factor plays a vital role in human capital formation by
the parents for their children (Blaug, 1970; Psachropoluos, 1987; Cohn and Geske,
1990; Schultz; 1975). The socio-economic factor is “the social standing or class of an
individual or a group”. This definition is given by the American Psychological
Association (APA-2018).
“The socio-economic status frequently functions as a latent variable for the academic
performance of secondary education” (Bofah and Hannula, 2017). However, differences in
the availability of facilities and investment level in education of a household can eventually
lead to inequalities in students’ academic achievements (Buchmann, 2002). Subsequently,
hitherto some empirical studies have found that the academic performance of students with
lower socio-economic status is slower than that of students with higher socio-economic
status. As a result, a student’s low socio-economic status is associated with poor cognitive
and academic development and language problems (Morgan et. al., 2009). Moreover, Islam
and Khan, (2017) study found no significant differences between male and female students in
their academic achievements.
Furthermore, the survey by Rather and Sharma (2015) emphasized the strong
relationship between high school students' socio-economic status and academic
performance. The study found that male students performed better than female students.
Furthermore, their study reveals no significant differences between urban and rural students
in their academic performance.
Schools can channel resources toward disadvantaged children and thus help create a
more equitable distribution of learning opportunities and outcomes (Downey and Condron,
2016). The existence of educational inequalities in high-income countries, with high socio-
economic factors, poses a severe challenge to developing countries in expanding school
access for their children (Kim et., al. 2019).
In addition, the lack of educational facilities has affected the educational
performance and learning outcomes among the students of higher secondary schools
(Udayakumar and Rajendran, 2016), which contributes to the low socio-economic status of
the students. Since 1990, the impact school and related contexts have on school
performance has been taken into account.
This resulted in additional indications, such as the socioeconomic status of the school
and the economic status of neighbors (Sirin, 2005, as cited in Zhao,Valcke, Desoete,
Verhaeghe,2011). Although the socioeconomic status indicators appear to vary, the most
used are the educational level, parental occupation, and family financial level (Zhao et al,
2011). Socio-economic status may vary greatly from country to country. Countries that tend
to have large differences in socioeconomic status also have large differences in school
achievement (PISA, 2009). Furthermore, socioeconomic status is related to school
performance, it does not mean that the rich are born smart. This only means that, in richer
families, children are more likely to have more experiences that stimulate their intellectual
development (Sandro, 1987). Delaney, Harmon, and Redmond (2010) show that students
with low socioeconomic status underestimate themselves because of the socio-
economic status they inherited from their parents and their performance characteristics in
high school.
Chapter III
RESEARCH METHODOLOGY
This chapter describes the methods to collect data. It includes the Research Method,
Research Design, Research environment, Research Participants, Sampling and Data Gathering
Techniques, Data Collection, Research Instrument, and Statistical treatment.
Research Method
This study used descriptive methods and qualitative analysis to determine the
Relationship between the Socio-economic Status of the Grade 10 students of ICNHS in their
Academic Performance.
Research Design
This study utilized a descriptive type of research with questionnaires as the main tool for
gathering data on the variables created in this study. A Phenomenological Study is designed for
this research study, this examines human experiences through the descriptions provided by the
people involved. This type of research is used to study areas in which there is little knowledge
(Donalek, 2004). The information will be collected through questionnaires distributed to the
respondents; the researcher study's task is to find out the relationship between these variables.
Research Environment
This study will be conducted at Iligan City National High School, Iligan City, Lanao del
Norte. The researchers are Junior High School students of Iligan City National High School,
Junior High School. The City of Iligan is headed by the Municipal Mayor Hon. Frederick Siao.
The City of Iligan exists for 73 years. The workforce of the municipality is composed of the
Sangguniang Bayan, Barangay Officials, Local Government Units, and through the support of
Governor Celso G. Regencia. The researchers randomly selected respondents who are bonafide
students of ICNHS.
Research Participants
The researchers will use purposive sampling to select the participants. The participants of
the study will be composed of a minimum of 50 bonafide ICNHS students who identified
themselves as Grade 10 students. They are Junior High School students who are enrolled in
ICNHS between the ages of 15 and 17. Furthermore, the respondents are 25 Males and 25
Females, for a total of 50 respondents
Sampling Data and Gathering Technique
The process of collecting data on the Relationship Between Socio-economic Status and
the Academic Performance of the Students will depend on the respondents. The researchers will
use survey questionnaires and purposive sampling to get a response on as well as answer to this
problem. The process of this research will be done by collecting a sample of the Grade 10
students of ICNHS. In gathering the data, the researchers will conduct a survey using
standardized questionnaires.
Data Collection
The researchers only select 50 participants respondents to hasten the study. Data collection
is done through a survey questionnaire to determine the Influence of socioeconomic on the
Academic Performance of the Grade 10 ICNHS students in Iligan City. The respondents will be
invited to answer the following questions given to be answered by their own honesty and to
verify their competencies. The data collection will be based on the free time of the respondents
in order for the respondents not to be disturbed by their classes. The ethical research will be
obtained from the Principal of the Junior High School Department, Mr. Zosimo B. Gomez, and
the Practical Research Adviser, Mrs. Wilhelma B. Sampaco.
Research Locale
This study will be conducted Iligan City National High School for grade 10 students
located in Mahayahay, Iligan City, Lanao del Norte is a public educational institution which
helps secondary students to explore their talents and abilities
Research Instrument
The research for the data gathering of the study will be focusing on the students of
ICNHS. The instrument to be used will be the standardized checklist questionnaire. According
to Nkapa (1997), a questionnaire is a carefully designed instrument for collecting data in
accordance with the specification of the research questions. The researcher will be using
questionnaires in order to uphold the confidentiality of the respondents and also in order to save
time. The procedure for data collection will be as follows. The researchers will request
permission from the principal and Grade 10 Advisers of ICNHS to conduct a survey. The
subjects/respondents can ensure that the information given is purely for research purposes only
and won't reveal their identity and will not affect them individually.
Statistical Treatment
The statistical formula used in the study will be SPSS (Statistical Package for the Social
Sciences) to measure the strength and direction of the relationship between two variables.
When one variable changes, the other variable changes in the same direction.
Chapter 4
Presentation, Analysis, and Interpretation of
Data
This chapter emphasizes the presentation, analysis, and interpretation of data were
gathered by the researchers through a survey, of the students of Iligan City National High
School in Iligan City, Lanao del Norte, Northern Mindanao, Philippines.
Table 1. Age
Table 1 shows the descriptive statistics for the age of the respondents. This
indicates that 20% of the respondents age 15 years old, 62% of the respondents age 16 years
old, and 18% of the participants were aged 17 years old.
Table 2. General Weighted Average (GWA)
Table 2 shows the statistics result of the respondent’s general weighted average. This
indicates that 16% or 8 of the respondents got 90% as their GWA during their third grading
assessment. 14% or 7 of the respondents got 91% as their GWA, also 12% or 6 of the
population got 89% of the GWA during the third grading assessment.
In addition, both 10% and 5 of the respondents got 88 and 92 percentiles respectively as
their GWA during the third grading assessment. Subsequently, 8% got 93 percentile, 95
percentile, and 96 percentiles. Both are 6% for the 94 and 97 percentiles. Lastly, only 1 of the
participants or 2% got 87% as GWA in the third grading assessment.
Table 3. Family Income
Table 3 shows the annual family income of the respondent’s parents. This indicates that
the majority of the respondents or 30% of the population answered 5,000 - 10,000 as their
parent’s income. On the other hand, the table shows that 18% of the respondents answered
10,001 - 15,000, and 15,001 - 20,000 respectively as their parent’s annual income. Also, 10
students of the general population answered that their parent’s annual income is 30,001 -
above and 14% of the respondents answered 20,001 - 30,000 as their parent’s income.
Table 4. Preferred Learning Mode
Table 4 shows the preferred learning mode of the students and the table shows that the
majority or 86% of the respondents preferred on the on-campus learning rather than online
learning. However, 14% or 7 of the total respondents preferred on Online learning and
campus learning. This shows that the majority of the respondents wanted to have On-
Campus learning alone.
Table 5. Mother’s Occupation
Table 5 shows that there 26 or 52% of respondents answered as their mother’s
occupation is housewife, 10% or 5 of the respondents answered as their mother’s occupation
is teacher and government employee; 6% as a businesswoman, 4% as housekeeper and
janitor. Moreover, others, or 2% show that their parent’s occupation is as follows: cook,
dressmaker, insurance company, IT supervisor, medical representative, OFW, principal,
social worker, and one as not applicable. This shows that the majority of respondent’s
mother’s occupation is a housewife.
Table 6. Father’s Occupation
Table 6 shows the respondent's father’s occupation. This shows the result that 7 of the
respondents answered as Businessman and the other 7 or 14% as none or not applicable. On
the other hand, 10% or 5 of the students answered as drivers and 6% of the respondents
answered as construction workers. Moreover, 2 or 4% of the total population answered as
government workers, as police, seaman, security guard, and soldier. Furthermore, 2% of the
total population shows that their father’s occupations are as follows: Balutan’s manager, civil
engineer, financial adviser, fish vendor, housekeeper, imam, laborer, mechanic, OFW,
panday mason, PDEA, pipe fitter, programmer, salesman, taxi driver, teacher, technician, and
as a vendor.
Table 7. Father’s Highest Educational Attainment
Table 7 shows the result for the respondent's father’s highest educational attainment.
This shows that 20 or 40% of the respondents answered as college graduates and 38% or 19
of the students answered as high school graduates. Moreover, 6% of the respondents
answered as first-year College and vocational graduate, 4% answered as second-year college,
and 2% as Masteral, senior high school, and none or not applicable.
Table 8. Mother’s Highest Educational Attainment
Table 8 shows the result for the respondent's mother’s highest educational attainment.
This indicates that 54% or 27 of the total population answered as college graduates and 32%
answered as high school graduates. In addition, 6% or 3 of the respondents answered that their
mother’s higher educational level is first-year college only, 4% a vocational graduate, and 2%
for Masteral and senior high school level.
Table 9. Correlations
The intercorrelation between each factor on the variables was further determined by
assessing correlations. This table shows the result of the correlations of the questionnaires to
the variables of socioeconomic status and academic performance of the respondents. Moreover,
the table indicates that Parent’s Education Level has a low negative correlation to Parent’s
Employment, thus, a statistically insignificant correlation (r = -.075, p<.05). Thus,
socioeconomic status was supported. This shows that Parent’s Monthly Income has a positive
correlation with Parent’s Education Level.
Table 10. Do you agree or disagree that your parent’s socioeconomic status affects
your academic performance at school?
This table shows that the majority or 56% of the respondents agreed that parents’
socioeconomic status affects their academic performance at school. Thus, 44% answered no or
disagreed that socioeconomic status affects their academic performance at school.
CHAPTER V
SUMMARY, CONCLUSION, AND RECOMENDATION
This chapter summarizes the major findings of the study, draws a conclusion, and makes
relevant recommendations for the analysis of the relationship between socio-economic status
and academic performance of grade 10 students in ICNHS.
Summary
This study aimed to identify and analyze the relationship between socio-economic status and
the academic performance of grade 10 students at ICNHS. The researchers focus on whether
this socio-economic status has a significant effect on the students’ academic performance.
Summary of Findings
1. Most of the respondents were 16 years old.
2. One-half of the respondents got 90% as their general weight average during their third-grade
assessment.
3. One third of the respondents had five thousand to ten thousand as their parents’ income.
4. Most of the respondents preferred on-campus learning.
5. The majority of the respondents answered "housewife" as their mother's occupation.
6. One-half of the respondents answered "businessman" as their father's occupation. Another
half of the students' fathers have no occupation.
7. One-fourth of the respondents answered that their father's highest educational attainment is a
college graduate.
8. Majority of the respondents answered that their mother's highest educational attainment are
college Graduate.
9. A parent's monthly income has a positive correlation with the parent's educational level.
[Link] of the respondents agreed that their parents’ socio-economic status affected their
academic performance at school.
Conclusion
1. The researchers found out that most of the respondents are 16 years old
2. The researchers found out that most of the students got 90% as their General Weight
Average during their 3rd quarter assessment
3. The researchers found out that most of the grade 10 students family income is 5,000 to
10,000
4. The researchers found out that grade 10 student preferred on campus learning.
5. The researchers found out that most of the grade 10 student's mother is a house wife
6. The researchers found out that most of the grade 10 student's father's occupation is business
man.
7. The researchers found out that most of the grade 10 student's father's highest educational
attainment are college Graduate
8. The researchers found out that most of the grade 10 student's mother's highest educational
attainment are college Graduate.
9. The researchers found out that grade 10 student's parent's monthly income has a positive
correlation with parent's educational level
10. The researchers’ found out that the grade 10 student agreed that their parents’ socioeconomic
status affect their academic performance at school.
Recommendation
To the school. The researchers recommend that this institution conduct equity and
inclusion: Foster a welcoming and fair learning atmosphere that celebrates diversity and fosters
equal chances for all students, regardless of their socio-economic status; implement measures
that guarantee each student receives help and fair treatment; Also, by implementing this
recommendations, schools can create an inclusive and supportive environment that promotes
equal opportunities and enhances the academic performance of students from diverse socio-
economic backgrounds.
To the Parents. Teach your child the importance of having a growth mindset, which
emphasizes the belief that intelligence and abilities can be developed through effort and
perseverance. Help them understand that academic success is not solely determined by socio-
economic factors but can be achieved through hard work and dedication. Providing a
supportive and nurturing environment, setting high expectations, and fostering a positive
mindset towards education, you can help your child thrive academically, regardless of socio-
economic status.
For future researchers. Define socioeconomic status (SES) indicators: Determine the
specific socio-economic indicators you will use to measure SES, such as parental education
level, occupation, and income. Be consistent with the definitions and measurement methods
used in previous studies to enable comparisons and build upon existing knowledge. By
following these recommendations, future researchers can contribute to the existing knowledge
base and help inform policies and practices aimed at supporting students' academic success,
regardless of their socio-economic status.
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II - PARENT’S EDUCATION LEVEL
No Item Strongly Disagree Not Agree Strongly
Disagree Sure Agree
1 My parent's education level influenced 1 2 3 4 5
my academic achievement
2 Parent's education level influenced my 1 2 3 4 5
confidence in academic learning
3 Parent's education level influences my 1 2 3 4 5
ability to understand a course/subject
4 Parent's education levels influence my 1 2 3 4 5
efforts to improve academic
excellence
5 Parent's education level affects my 1 2 3 4 5
thinking ability in academic learning
6 Parent's education level influences my 1 2 3 4 5
choice of field of study
III - PARENT’S EMPLOYMENT
No Item Strongly Disagree Not Agree Strongly
Disagree Sure Agree
1 Parent's employment influenced my 1 2 3 4 5
academic achievement
2 Parent's employment influenced my 1 2 3 4 5
confidence in academic learning
3 Parent's employment influences my 1 2 3 4 5
ability to understand a course/subject
4 Parent's employment influences my efforts 1 2 3 4 5
to improve academic excellence
5 Parent's employment affects my thinking 1 2 3 4 5
ability in academic learning
6 Parent employment influences my choice 1 2 3 4 5
of field of study
III- PARENT’S MONTHLY INCOME
No Item Strongly Disagree Not Agree Strongly
Disagree Sure Agree
1 My parent's monthly income 1 2 3 4 5
influenced my academic
achievement
2 My parent's monthly income 1 2 3 4 5
influenced my confidence in
academic learning
3 Parent's monthly income 1 2 3 4 5
influences my ability to
understand a course/subject
4 My parent's monthly income 1 2 3 4 5
influences my efforts to improve
academic excellence
5 Parent's monthly income affects 1 2 3 4 5
my thinking ability in academic
learning
6 Parent's monthly income 1 2 3 4 5
influences my choice of field of
study
IV- Do you agree that your parents' socioeconomic status affects your academic
performance at school?
Yes
No
Explain briefly why? (English, Tagalog, Bisaya)
ACKNOWLEDGEMENT
The participants in the study who contributed to its success throughout its development
are acknowledged by the researchers.
The researchers would first want to thank the Almighty God for providing us with his
blessings, wisdom, and success in conducting this study.
Second, the researchers want to thank their parents for providing them with both
material and moral support.
Third, the researchers would like to thank their teacher, Ma'am Wilhelma B. Sampaco,
for her assistance and direction in the development of this study.
Last but not least, the researchers would like to thank the respondents for their willing
participation in the study; without them, this study wouldn't be a success.
The Researchers
CURRICULUM VITAE
PERSONAL DATA
Name: Bansalao,Arianne Jay C.
Age: 17
Date of Birth: January 29,2006
Place of Birth: Panggao Saduc,Marawi City Lanao Del Sur
Sex: Female
Religion: Pentecostal
Nationality: Filipino
Address: Purok San Jose,Mahayahay,Iligan City
Phone Number: 09262810385
Email: Ariannejaybansalao2006@[Link]
EDUCATIONAL BACKGROUND
Level School Address
Kindergarten Children Development Center of Marawi City Pumping St.,Marawi City
Elementary Ubaldo D. Laya Memorial Central School Ubaldo D. Laya,Iligan City
Junior High School Iligan City National High School [Link] St.,Mahayahay
ACADEMIC ACHIEVEMENT
Level Achievement
Elementary Honor Student
Junior High School Honor Student
CURRICULUM VITAE
PERSONAL DATA
Name: Embate,Mary Grace Jade M.
Age: 16
Date of Birth: March 1,2007
Place of Birth: Liberty,Laguindingan,Misamis Oriental
Sex: Female
Religion: Roman Catholic
Nationality: Filipino
Address: Bagong Silang,Iligan City
Phone Number: 09468151226
Email: [Link]@[Link]
EDUCATIONAL BACKGROUND
Level School Address
Kindergarten Del Carmen Integrated School Del Carmen,Iligan City
Elementary Doña Juana Actub Lluch Memorial Central Pala-o Iligan City
School
Junior High School Iligan City National High School [Link] St.,Mahayahay
ACADEMIC ACHIEVEMENT
Level Achievement
Elementary Honor Student
Junior High School Honor Student
CURRICULUM VITAE
PERSONAL DATA
Name: Enjada,Noel Emmanuell Z.
Age: 16
Date of Birth: October 6, 2006
Place of Birth: Kulasihan, Maigo, Lanao Del Norte
Sex: Male
Religion: Roman Catholic
Nationality: Filipino
Address: Ubaldo Laya, Iligan City
Phone Number: 09659709771
Email: oncenoel@[Link]
EDUCATIONAL BACKGROUND
Level School Address
Kindergarten Iligan City,Central School [Link] St.,Mahayahay
Elementary Iligan City,Central School [Link] St.,Mahayahay
Junior High School Iligan City National High School [Link] St.,Mahayahay
ACADEMIC ACHIEVEMENT
Level Achievement
Elementary Honor Student
Junior High School Honor Student
CURRICULUM VITAE
PERSONAL DATA
Name: Flores, Rachelle Ann L.
Age: 15
Date of Birth: July 8,2007
Place of Birth: Dan’s Fatima Clinic
Sex: Female
Religion: Roman Catholic
Nationality: Filipino
Address: Purok Falcata,Tubod,Iligan City
Phone Number: 09675280079
Email: ellechar455@[Link]
EDUCATIONAL BACKGROUND
Level School Address
Kindergarten Iligan City,Central School [Link] St.,Mahayahay
Elementary Iligan City,Central School [Link] St.,Mahayahay
Junior High School Iligan City National High School [Link] St.,Mahayahay
ACADEMIC ACHIEVEMENT
Level Achievement
Elementary Honor Student
Junior High School Honor Student