ACADEMIC RESEARCH
AND WRITING
Your Name and student ID
MODULE LEADER NAME Lecturer Name
Table of Contents
Introduction........................................................................................................................................... 2
Positive impact of COVID-19 on business.............................................................................................. 2
Negative impact of COVID-19 on business............................................................................................ 2
Conclusion............................................................................................................................................. 2
Implications of Gibbs’ reflective Model................................................................................................. 3
What I have learned.......................................................................................................................... 3
Why it is important............................................................................................................................ 3
How to apply what I have learned in future...................................................................................... 3
My CDP.................................................................................................................................................. 4
References............................................................................................................................................. 5
Part 1: Business Issue (800
WORDS)
Analyse the impact of COVID-19 on the business environment.
Introduction
The introduction should: discuss the importance or significance of the research or problem to be
reported. define the purpose of the report. outline the issues to be discussed (scope) inform the
reader of any limitations to the report, or any assumptions made.
In your case write the importance of COVID-19 by addressing its impacts on the business
environment. When you complete your discussion related to Positive and negative environments,
mention the key findings. You can also mention your recommendations in the last sentence to
conclude your paragraph. (150 words)
Instruction:
Use the PEEL method in writing paragraphs.
Use appropriate style from headings (Heading 1 for the main and Heading 2 subheadings)
and paragraphs (Normal). Only headings with be updated in your automatic table of
contents not any other format/style.
Use paragraph alignments to give a professional look to your assignment.
Positive impact of COVID-19 on business
In this section, you can discuss a particular company or industry. (250 words)
Company examples: Costa Coffee, Starbucks, Pure Gym, Amazon, Uber Eats, British Airways, etc.
Industry examples: Retail industry, Airline industry, restaurant industry, E-commerce, fashion
industry, etc.
Instructions:
Option 1: You can choose one company that is positively affected by COVID-19 and another to
discuss the negative impacts of COVID-19.
Option 2: You can choose one company/industry to discuss both the positive and negative impacts
of COVID-19 on the business environment.
Use Academic resources appropriately do direct and indirect citations and provide full list of
references
Negative impact of COVID-19 on business
Use the same method to write negative impacts. (250 words)
Conclusion
A conclusion summarizes the report, drawing inferences from the entire process about what has
been found or decided, and the impact of those findings or decisions. (150 words)
Part 2
Reflective writing
Implications of Gibbs’ Reflective Model
What I have learned
Explain Here: The academic skills (such as reading, additional research, paraphrasing, referencing,
etc.) you have learned, built, or improved in the module – this requires you to discuss your own
understanding only with academic skills. Do not discuss the taught topics of COVID-19 and
digitalization. This assignment is only about developing your academic skills. (200 words)
Why it is important
Explain Here: Continuous learning is important – what you can achieve with the new
knowledge in your academic writing. (200 words)
How to apply what I have learned in the future
Explain Here: The new academic skills can be used in your future studies? (100 words)
Part 3
CDP
My CDP
Academic Indicators for Resources Action plan Time-Bound Relation to
Skills success academic
success
Example: I can find the SST support I will take 4 weeks to This will improve
Database article on the x lecturer practice and build the quality of my
search: GBS database. supports the expertise in database assignment.
library GBS online search. During this time, It will improve
[Link] library and every week I will take 15 my literature
COHOST librarians minutes of one-to-one search skills.
sessions with SST to It will improve
improve my literature my IT skills.
search abilities.
Academic Reading a chapter Lecturer
reading from the SST
recommended Academic skills
textbook and tutor
taking notes
Harvard
Referencing
Use of MS
Word
References
Please provide references here.
