Data analytics finds applications across various industries and sectors,
transforming the way organizations operate and make decisions.
Education Healthcare Entertainment
Data
Analytics
Applications Business Banking Marketing
Transportation Government Weather Patterns
Make decisions by …
Data ? Feeling ?
Experiences ? Metrics ?
We need Data Analysts
How to optimize inventory storage?…
Analyze data for insights and strategies
How to optimize inventory storage?…
Which products are selling well ?
Which products are selling slowly ?
Which product is slow to launch, but history shows that it
will soon return to the track ?
Past Current Future
What is Data Analytics ?
What is Data Analytics ?
The process of approaching problems is based on data
analysis throughout all operational and business decisions of
each enterprise.
Data analytics is not simply that we just collect and draw
beautiful charts. Data analytics must be applied, and beyond
those simple things: insights, reports and presentation
Big Data
Big data is a combination of structured, semi-structured and unstructured data collected by organizations that
can be mined for information and used in machine learning projects, predictive modeling and other advanced
analytics applications.
Volume Variety Velocity Value Veracity
The amount of data The type of data: The degree to
from myriad structured, Speed at which big The business value which data can be
sources unstructured, data is generated of data trusted
semi-unstructured
Data type
In general, data is any set of
characters that is gathered and
translated for some purpose,
usually analysis. If data is not
put into context, it doesn't do
anything to a human or
computer.
4 Types Of Data Analytics
How can we
make it happen?
What will
happen?
Why did it Prescriptive
happened? analytics
Predictive
What happened?
analytics
Diagnostic
analytics
Descriptive
analytics
Data Analytics Maturity
Data Science vs Business Intelligence
DATA
MANAGEMENT
DATA BUSINESS
SCIENCE INTELLIGENCE
DATA
VISUALIZATION
Time focus: Future: Time focus: Historic
Data approach: Explorative Data approach: Descriptive
Deliverable: Statistical methods Deliverable: Reports/ Ad-hoc
Automation: Low Automation: High
Data type: Structured/Unstructured Data type: Structured
Business driver: Planning Business driver: Decision support
Data Analytics Roles
Data Analysis Process
Define Problem Data Preparation Data Exploratory Communication
Tasks: Analyze &
Tasks: Story of
visualize data to
Define your Tasks: Querying, insights and
find data insights
objectives, criteria cleaning data recommendations
Tools: Excel, BI
for success, metric Tools: SQL, Python, Skills:
tools (PBI,
measurement, … R Visualization,
Tableau), Python,
communication
R,…
Data Journey
Big Data Infrastructure
https://www.altexsoft.com/blog/what-is-data-engineering-explaining-data-pipeline-data-warehouse-and-data-engineer-role/
Don't Focus Too Much On The Tools
Business Requirement
Python
Technical Tool
Don't Focus Too Much On The Tools
Business Team Technical Team Insight
Choosing The Wrong Tool
Operation
Build Dashboard
Excel
Choosing The Wrong Tool
Database Request Data Team
Choosing The Wrong Tool
Data Processing
Python
Data Analytic
Data Analyst
Data Predictive
Choosing The Wrong Tool
Marketing Analyst
Customer Behavior Analysis
Analytical Model
Don't Trust The Numbers Too Much
Bias Data Analytical Thinking Presentation
