0LESSON 1: NATURE OF CULTURE

COMMUNICATION - The speaker and receiver must have

full understanding of their culture
- The word communication was and beliefs to avoid
derived from two Latin words— miscommunication and /or offense.
communis which means
“commonness” and communicare PROCESS AND ELEMENTS OF
which means “to share or impart.” COMMUNICATION
- It serves as a tool to create and
express different insights, ● ELEMENTS OF COMMUNICATION
feelings, ideas and information refers to all the factors that affect
between and among the people to communication.
establish a good relationship. A. CONTEXT - The situation or setting of
the communication, such as the origins of
NATURE OF COMMUNICATION the people involved, physical settings, social
● A systematic process 01 relationships, and time.
● People interaction 02
● Exchange of verbal and non-verbal B. SENDER - This is also known as a
● Symbols 03 speaker, source, or encoder and the person
● Creation and interpretation of who sends the message.
meanings 04
C. MESSAGE - The key element that is
Communication is any act by which one transmitted in communication.
person gives to or receives from another
person’s information about that person’s D. CHANNEL (MEDIUM) - It refers to the
needs, desires, perceptions, knowledge, or pathway through which the message
affective states. travels.

FACTORS FOR SUCCESSFUL E. RECEIVER (DECODER OR LISTENER)

COMMUNICATION - The person who receives and interprets
LANGUAGE the message.
- The speaker and receiver must have
a mutual language. F. FEEDBACK - The return process of
KNOWLEDGE communication which completes the loop of
- The speaker and receiver must communication.
know what they are talking about.
INTEREST G. NOISE (INTERFERENCE) - It refers to
- The speaker and receiver must be anything that hinders the transmission or
willing to communicate with each reception of the message.
other. ● Internal Noise - refers to anything
EXPERIENCE that we think during the time we are
- The speaker’s and receiver’s engaged in communication.
experience in communication will ● External Noise - refers to the noise
make their interaction moreeffective. that comes from outside.
MODELS OF COMMUNICATION - Wilbur Schramm, a scholar and an
authority on mass communication,
ARISTOTLE’S MODEL OF developed an interactive model of
COMMUNICATION communication in 1954. This model
- Aristotle is a Greek scientist and highlights the concept of
philosopher that introduced the first communicators’ “field of
one-way communication model, also experience.”
known as Aristotelian Model. In this
model, there are five elements: BERLO’S MODEL OF COMMUNICATION
speaker, speech, occasion, - David Berlo is an American
audience, and effect. communication scientist who created
the S-M-C-R model of
SHANNON AND WEAVER’S MODEL OF communication. This model
COMMUNICATION comprises the following elements:
- Claude Shannon, a mathematician source, message, channel, and
and an electronic engineer, and receiver.
Warren Weaver, a scientist and a
mathematician, designed a EFFECTIVE COMMUNICATION
communication model SKILLS
- It consists of five components: the Listen.
information source, a transmitter, - Listening enhances your ability to
receiver, a destination, and noise. understand better and make you a
The concept of noise was added in better communicator; it also makes
this model. the experience of speaking to you
more enjoyable to other people.
TYPES OF NOISE
ACCORDING TO SHANNON AND Do not interrupt.
WEAVER: - Interrupting the person speaking
1. Physical Noise - External disturbances may be interpreted as not caring
or environmental; factors that can make it about what they are saying or that
hard for the message to be received (Ex. you think your voice is more
loud sounds) important. Let the speaker finish first
2. Psychological Noise - Internal and wait for a natural break to say
Distraction like stress or anxiety (Ex. what you have in mind.
Worried about something)
3. Physiological Noise -bodily distraction Get rid of distractions.
such as fatigue illness and hearing - Distraction includes visual triggers,
impariments. social interaction, noise, phone
4. Semantic Noise - Interpretation or messages and calls, etc. Your lack
understanding of the same words or of attention will lead you to lose
phrases (Ex. Misunderstanding and jargons) focus.
SCHRAMM’S MODEL OF
COMMUNICATION Show interest.
 - This will make the other person ● Communication Functions refers to
more motivated to participate in the how people use language for
conversation, whether you are the different purposes and also refers to
speaker or the listener. A boring how language is affected by different
speaker will bore their listeners. time, place, and situation.
Bored listeners will demotivate the
speaker. REGULATION/CONTROL 01
- Communication is used to regulate
Ask questions or clarifications. and control the behaviors of people.
- If you are confused about To regulate means to ensure that
something, let them know so that people are observing and following
you will still be on the same page. communication rules and certain
This can also prevent protocols. To control is to influence
misunderstandings and alternate or direct people how to act in a
interpretations of what has been certain way based on the personal
said. motivation and objective of an
individual in authority.
Pay attention to non-verbal signals. EXAMPLES:
- Watching how the other person ➢ Doctor’s Prescription
behaves can tell you if they are “Take your medicine 3 times a day.”
paying attention or not, these should ➢ Parents’ Instruction to their child
help you adjust accordingly whether “Wash the dishes now, or else I won’t allow
to make your conversation more you to go to the party later.”
interesting or to bring it to a ➢ Friends giving advice on what to do
conclusion. “Move on. He doesn’t love you anymore.”

Set aside judgments. SOCIAL INTERACTION 02

- Being judgmental can cause us to - One of the functions of
create ideas that are different from communication is to produce social
what the speaker is planning to say, relationships through verbal
or worse, cause us not to listen at exchanges that happen in natural
all. settings. It is also used to form
bonds, intimacy, relations, and
Provide feedback. connections with other people. By
- If the other person has some points social interaction, you can become a
for improvement when it comes to better communicator.
communicating, share it with them EXAMPLES:
so that they can be better next time. ➢ Invitation
“Would you like some coffee?”
➢ Greetings
LESSON 2: “Hi! It’s nice to see you.”
FUNCTIONS OF COMMUNICATION ➢ Appreciation
“I’m so glad that you came into my life.”
➢ Encouragement
“You can do it!” “What happened to her makes me sad.”
➢ Marriage Proposal “It hurts when I see the people I love to
“Will you marry me?” suffer.”

INFORMATION 03 Free to share

- Communication is used for imparting —--------------------GL!-------------------------------
and obtaining pieces of information.
EXAMPLES:
➢ Imparting information
“Did you know that there’s a secret
apartment at the top of the Eiffel tower?”
“The Philippines was colonized by the
Spaniards for 333 years.”
➢ Obtaining information
“Where did you get that notebook?”
“Teach me how to answer well.”
“I don’t know where my classmate lives.”

04 MOTIVATIONAL
- Communication is used for
expressing preferences, desires,
needs, wants, decisions, goals, and
strengths.
EXAMPLES:
➢ Expressing one’s ambition
“I want to finish my studies with good
grades for me to be accepted in a good
university.”
➢ Expressing a need
“I need a book for our research project.”
➢ Expressing prayers
“We pray for those who suffer because of
this pandemic.”

EMOTIONAL EXPRESSION 05
- Communication is used to facilitate
people’s expression of their feelings
and emotions through words and
gestures. In general, it is easier for
people to communicate how they
feel when the relationship between
and among them is intimate or tight.
EXAMPLES:
➢ Expressing feelings