BVM ENGINEERING COLLEGE [AN AUTONOMOUS INSTITUTION]
201HS: ECONOMICS AND MANAGEMENT
CREDITS - 3 (Lc , Tc , Pc : 3, 0, 0)
nd
2 Year, B. Tech. (CP, EE, EL, ME, EC, IT)
Course Objective:
To provide the basics of economics and management applicable to various branches of engineering. The
subject will enable them to connect the concepts of economics to the practical situation and take appropriate
decision. It will help select projects and price the products as well as to fix capacity utilization to maximum
benefits. The subject provides understanding towards implications of monetary and fiscal policy variables
on business organizations.
Teaching and Assessment Scheme:
Teaching Scheme
Credits Assessment Scheme Total
(Hours per Week)
Marks
Theory Practical
L T P C
ESE CE ESE CE
3 0 0 3 60 40 00 00 100
Course Contents:
Unit Topics Teaching
No. Hours
1 Economics: Definitions, Nature, Scope, Difference between Microeconomics & 9
Macroeconomics
Theory of Demand and Supply: meaning, determinants, law of demand, law of
supply, equilibrium between demand & supply ,elasticity of demand, price
elasticity, income elasticity, cross elasticity
Cost: Meaning, short run & long run cost, fixed cost, variable cost, total cost,
average cost, marginal cost, opportunity cost
Break even analysis: Meaning, explanation, numerical
2 Markets: Meaning, types of markets & their characteristics Perfect competition, 6
monopoly, monopolistic competition ,
Inflation, types of inflation, measures to control inflation, Fiscal and monetary
policy.
National Income, NI current price and NI at market price, GNP,GDP,NNP,NDP
and personal and disposable income
3 Introduction to Management: 5
Definition, nature and scope of management. Functions of Management, Planning,
Organizing, Staffing, Directing and Controlling
Introduction to Marketing Management: Marketing Mix, Marketing v/s Selling,
Market segmentation and Holistic marketing
Unit Topics Teaching
No. Hours
4 Introduction to Financial Accounting and Costing: 8
Concepts of Financial Accounting ,Balance Sheet,
Concepts of Costing, Overhead Apportionment, Marginal Costing and Full Costing,
Investment Appraisal-Net present Value (NPV), Payback period, Internal Rate of
Return (IRR), Depreciation, Numerical
5 Organizational Culture Organizational Behavior in Engineering Firms: 8
Motivation Theories Applied to Engineering Teams: Motivation theories
Maslow’s hierarchy, Herzberg's two-factor theory, How Theories of Motivation
can be applied to enhance productivity in engineering environments.
Leadership Styles in Technical Teams: Different leadership approaches and
their impact on team performance and morale in engineering settings.
Innovation and Organizational Behavior: How organizational behavior
influences the innovation process in engineering firms.
6 Indian economy - Brief overview of post-independence period – plans. Post reform 6
Growth.
Structure of productive activity.
Informal, Organized, Unorganized, Public, Private. Challenges and Policy Debates
in Monetary, Fiscal, Social, External sectors.
Total 42
List of References:
1. Dewett, K.K. “Modern Economic Theory”, S. Chand & Company Ltd.
2. Ahuja, H.L. “Advanced Economic Theory”, S. Chand & Company Ltd.
3. Gail Freeman-Bell and James Balk will, “Management in Engineering”, Prentice Hall of India.
4. James A .F. Stoner, R. Edward Freeman, Daniel R. Gilbert. Jr, “Management”, Pearson, Lt. Ed.
5. Indian Economy, Dutt and Sunderam, 73rd edition (latest edition) publisher; S. Chand
Course Outcomes (COs): ): On successful completion of the course, students will be able to:
1. Understand and apply the basics of economics and management to engineering areas.
2. Understand and apply the basics of demand, Supply, elasticity and et al. to engineering projects.
3. Develop skills in project planning, evaluation, break-even analysis, depreciation, and costing for
engineers.
4. Understand and apply Team Dynamics, leadership .and motivation in Engineering Organizations.
5. Know about Indian economy – plans. Post reform Growth.
6. Understand Structure of productive activity in India as well as the Challenges.
