Production and Operations
Management
Dr. R K Singh
Professor (Operations Management)
M D I, Gurgaon
1
What Is Production and
Operations Management?
Production is the creation of goods
and services
Operations management (OM) is
the set of activities that creates
value in the form of goods and
services by transforming inputs
into outputs
The Organization
The Three Basic Functions
Organization
Finance Operations Marketing
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Business Operations Overlap
Operations
Marketing Finance
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Organizational Charts
Manufacturing
Operations Finance/ Marketing
Facilities accounting Sales
Construction; maintenance Disbursements/ promotion
Production and inventory control credits Advertising
Scheduling; materials control Receivables Sales
Quality assurance and control Payables
General ledger Market
Supply chain management research
Funds Management
Manufacturing
Tooling; fabrication; assembly Money market
International
Design exchange
Product development and design
Detailed product specifications Capital requirements
Industrial engineering Stock issue
Efficient use of machines, space, Bond issue
and personnel and recall
Process analysis
Development and installation of
production tools and equipment
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Operations as a Transformation Process
The operations function involves the conversion of
inputs into outputs
Value added
Inputs
Transformation/ Outputs
Land
Conversion Goods
Labor
process Services
Capital
Feedback
Control
Feedback Feedback
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Hospital Process
Inputs Processing Outputs
Doctors, nurses Examination Healthy
Hospital Surgery patients
Medical Supplies Monitoring
Equipment Medication
Laboratories Therapy
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Product-Process Matrix
Source: Adapted from
Robert Hayes and
Steven Wheelwright,
Restoring the
Competitive Edge:
Competing Through
Manufacturing (New
York: John Wiley &
Sons, 1984), p. 209
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Characteristics of Goods
Tangible product
Consistent product
definition
Production usually
separate from
consumption
Can be inventoried
Low customer
interaction
Characteristics of Service
Intangible product
Produced and consumed
at same time
Often unique
High customer interaction
Inconsistent product
definition
Often knowledge-based
Frequently dispersed
Manufacturing or Service?
Tangible Act
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Goods and Services
Automobile
Computer
Installed carpeting
Fast-food meal
Restaurant meal/auto repair
Hospital care
Advertising agency/
investment management
Consulting service/
teaching
Counseling
100% 75 50 25 0 25 50 75 100%
| | | | | | | | |
Percent of Product that is a Good Percent of Product that is a Service
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Goods vs Service
Characteristic Goods Service
Customer contact Low High
Uniformity of input High Low
Labor content Low High
Uniformity of output High Low
Output Tangible Intangible
Measurement of productivity Easy Difficult
Opportunity to correct problems High Low
Inventory Much Little
Evaluation Easier Difficult
Patentable Usually Not usual1-13
Ten Critical Decisions
Ten Decision Areas
Design of goods and services
Managing quality
Process and capacity
design
Location strategy
Layout strategy
Human resources and
job design
Supply chain
management
Inventory management
Scheduling
Maintenance
Operations Management
Functions
Design of Operations Operational Control of Operations
Product Design & Development Forecasting
Process Design Production Planning and Control
Quality Management Supply Chain Management
Location and Layout of facilities Maintenance Management
Capacity Planning Continuous improvement of operations
• Design issues in Operations Management lay down overall
constraints under which the operations system functions.
• Operational Control issues focuses on optimising the use of
available resources in the short-term while delivering goods
and services as per plan.
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Operations Management
Impact of Economic Reforms in India
Tariff reduction has exposed Indian companies to global
competition
Abolition of licensing policies had enabled several new
players to enter into business increasing domestic
competition and capacity build up
Examples include liberalisation of two wheelers and
passenger car segment in early 1990’s
Indian customers are more demanding in terms of quality,
cost and delivery of goods & services
New Trends in OM
Past Causes Future
Local or Reliable worldwide Global focus,
national focus communication and moving
transportation networks production
offshore
Batch (large) Short product life cycles and Just-in-time
shipments cost of capital put pressure performance
on reducing inventory
Low-bid Supply chain competition Supply chain
purchasing requires that suppliers be partners,
engaged in a focus on the collaboration,
end customer alliances,
outsourcing
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New Trends in OM
Past Causes Future
Lengthy Shorter life cycles, Internet, Rapid product
product rapid international development,
development communication, computer- alliances,
aided design, and collaborative
international collaboration designs
Standardized Affluence and worldwide Mass
products markets; increasingly flexible customization
production processes with added
emphasis on
quality
Job Changing socioculture Empowered
specialization milieu; increasingly a employees,
knowledge and information teams, and lean
society production
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New Trends in OM
Past Causes Future
Low-cost Environmental issues, ISO Environmentally
focus 14000, increasing disposal sensitive
costs production, green
manufacturing,
recycled materials,
remanufacturing
Ethics not Businesses operate more High ethical
at forefront openly; public and global standards and
review of ethics; opposition to social responsibility
child labor, bribery, pollution expected
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Productivity
Units produced
Productivity =
Input used
Measure of process improvement
Represents output relative to input
Measures of Productivity
Partial Output Output Output Output
measures Labor Machine Capital Energy
Multifactor Output Output
measures Labor + Machine Labor + Capital + Energy
Total Goods or Services Produced
measure All inputs used to produce them
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Productivity Calculations
Labor Productivity
Units produced
Productivity =
Labor-hours used
1,000
= = 4 units/labor-hour
250
One resource input single-factor productivity
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Collins Title Productivity
Old System:
Staff of 4 works 8 hrs/day 8 titles/day
Payroll cost = $640/day Overhead = $400/day
Old labor 8 titles/day
=
productivity 32 labor-hrs
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Collins Title Productivity
Old System:
Staff of 4 works 8 hrs/day 8 titles/day
Payroll cost = $640/day Overhead = $400/day
Old labor 8 titles/day
=
productivity 32 labor-hrs = .25 titles/labor-hr
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Collins Title Productivity
Old System:
Staff of 4 works 8 hrs/day 8 titles/day
Payroll cost = $640/day Overhead = $400/day
New System:
14 titles/day Overhead = $800/day
Old labor 8 titles/day
=
productivity 32 labor-hrs = .25 titles/labor-hr
New labor 14 titles/day
=
productivity 32 labor-hrs
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Collins Title Productivity
Old System:
Staff of 4 works 8 hrs/day 8 titles/day
Payroll cost = $640/day Overhead = $400/day
New System:
14 titles/day Overhead = $800/day
Old labor 8 titles/day
=
productivity 32 labor-hrs = .25 titles/labor-hr
New labor 14 titles/day
= = .4375 titles/labor-hr
productivity 32 labor-hrs
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Collins Title Productivity
Old System:
Staff of 4 works 8 hrs/day 8 titles/day
Payroll cost = $640/day Overhead = $400/day
New System:
14 titles/day Overhead = $800/day
Old multifactor 8 titles/day
=
productivity $640 + 400
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Collins Title Productivity
Old System:
Staff of 4 works 8 hrs/day 8 titles/day
Payroll cost = $640/day Overhead = $400/day
New System:
14 titles/day Overhead = $800/day
Old multifactor 8 titles/day
= = .0077 titles/dollar
productivity $640 + 400
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Collins Title Productivity
Old System:
Staff of 4 works 8 hrs/day 8 titles/day
Payroll cost = $640/day Overhead = $400/day
New System:
14 titles/day Overhead = $800/day
Old multifactor 8 titles/day
= = .0077 titles/dollar
productivity $640 + 400
New multifactor 14 titles/day
=
productivity $640 + 800
1-29
Collins Title Productivity
Old System:
Staff of 4 works 8 hrs/day 8 titles/day
Payroll cost = $640/day Overhead = $400/day
New System:
14 titles/day Overhead = $800/day
Old multifactor 8 titles/day
= = .0077 titles/dollar
productivity $640 + 400
New multifactor 14 titles/day
= = .0097 titles/dollar
productivity $640 + 800
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Service Productivity
Typically labor intensive
Frequently focused on unique individual
attributes or desires
Often an intellectual task performed by
professionals
Often difficult to mechanize
Often difficult to evaluate for quality
Productivity at Restaurant
Improvements:
Revised the menu
Designed meals for easy preparation
Shifted some preparation to suppliers
Efficient layout and automation
Training and employee empowerment
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Results:
Preparation time cut to 8 seconds
Management span of control increased
from 5 to 30
Stores handle twice the volume with
half the labor
Fast-food low-cost leader
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THANK YOU
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