PART ONE BACKGROUND FOR INTERNATIONAL BUSINESS
International Business
Chapter One
Globalization and International Business
Globalization Defined
Globalization: the ongoing social, economic,
and political process that deepens and broadens the relationships and interdependencies amongst nationstheir people, their firms, their organizations, and their governments
International business facilitates the globalization process.
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International Business Defined
International business: all commercial
transactions between parties in two or more countries Private firms are profit-oriented. Government organizations may or may not be profit-oriented.
The international business environment is more complex and diverse than the domestic business environment.
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Fig. 1.1: International Business: Operations and Influences
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The Forces Behind Globalization
Increased expansion and technological
improvements in transportation and communications networks Liberalization of cross-border trade and resource movements Development of services that support international business activities Growing consumer demand for foreign products Increased global competition Changing political and economic situations Expanded cross-national treaties and agreements
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The Criticisms of Globalization
Threats to national sovereignty Negative costs of economic growth Increasing income inequality
Antiglobalization forces may use both peaceful and violent means to stop or slow the globalization process. Offshoring (the transferring of production to foreign sites) is particularly controversial.
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To acquire resources
Products, components, services Foreign capital Technologies Information
Take advantage of business cycle
To minimize risk
differences amongst countries Diversify suppliers across countries Counter competitors advantages
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Modes of Entry into International Business
Merchandise exports and imports Service exports and imports Use of assets [licensing agreements]
[Foreign investment]
Foreign direct investment
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International Business Terminology
Strategic alliance: a collaborative
arrangement of critical importance to one or more of the alliance partners Multinational enterprise [MNE]: a firm that takes a global approach to its foreign markets and production
Multinational corporation [MNC] and transnational company [TNC] may be used in this same context.
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Implications/Conclusions
Managing an international business differs
from managing a domestic business because: -countries and cultures are different -international business operations are more complex than domestic operations
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A companys own competitive strategy
influences how and where it can best operate.
From one country to another, a companys
relative competitiveness will vary because of the differences in the local and foreign competitors that are present.
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