AI-DRIVEN FRAUDS:

RISKS, REALITY, AND

Artificial Intelligence (AI) is shaping the future, transforming how we work, play, and communicate. But
while AI brings impressive innovation, it also opens up terrifying possibilities for deception. With this
power, scammers have found new and convincing ways to mislead, impersonate, and steal. This
presentation dives deep into how AI-driven frauds are becoming a real threat and why we need to be
smarter and more alert than ever.
WHAT IS AI?

• Artificial Intelligence refers to the ability of machines to mimic human intelligence. This can include
understanding language, recognizing faces, making decisions, or learning patterns. Machine Learning
(ML), Natural Language Processing (NLP), and Computer Vision are all branches of AI. Whether it’s
Netflix recommending what to watch or Siri answering your questions, AI is everywhere — and
scammers have noticed.
DOWNSIDES OF AI

• Although AI has amazing uses, it also has a dark side. Malicious actors are using AI to create realistic
fake voices, generate fake videos, clone identities, and craft convincing messages to scam people. What
was once the work of hackers with technical skills is now accessible to anyone with the right AI tool.
With a little data, scammers can now sound like your family, look like your favorite celebrity, or even
imitate your boss.
WHAT ARE DEEPFAKES?

• Deepfakes are one of the most dangerous AI tools being used today. A deepfake is an AI-generated
video or image that looks authentic but is completely fabricated. By mapping and mimicking a person's
facial features and voice, deepfakes can make someone appear to say or do something they never did.
They’re being used in scams, fake news, blackmail, and misinformation campaigns — blurring the line
between fact and fiction.
AI DRIVEN SCAMS

• Scammers today aren’t just sending fishy emails — they’re sending fake voices, faces, and full-on
identities. AI is being used to clone voices of loved ones, tricking parents into sending emergency
money. Deepfakes are being used to make it look like celebrities are endorsing sketchy crypto schemes.
Even job seekers are being targeted by AI-generated HR managers offering fake job interviews. These
scams are smart, sneaky, and shockingly effective.
REAL CASE STUDIES

• In one chilling case, a UK-based CEO wired $243,000 to a fraudster after receiving a phone call from
what sounded like his boss — but it was a deepfake voice. LinkedIn has also been flooded with fake
profiles created using AI-generated photos, fooling users into accepting fraudulent connections. On
dating apps, AI chatbots are pretending to be real people to lure users into scams. These aren't "what-
ifs" — they're happening right now.
ANATOMY OF AN AI SCAM

• Here’s a typical flow of how an AI-powered scam is executed: First, the fraudster scrapes personal data
from social media — photos, videos, voice clips. They feed this into an AI model that learns to mimic the
victim’s face or voice. Then, the scammer contacts a target via a fake video call, email, or audio
message, pretending to be someone the victim knows. The victim, unable to spot the fake, ends up
giving money or sensitive information.
WHY ITS SO BELIEVABLE

• AI-generated content has reached scary levels of realism. Voices sound emotional, tired, panicked —
just like a real person. Faces blink, show wrinkles, and display natural micro-expressions. All of this adds
up to one big problem: these scams don’t look fake anymore. They play on our trust in technology,
video, and voice — and that's what makes them so effective.
THE RISKS

• AI scams aren’t just annoying — they’re dangerous. Victims have lost millions globally to deepfake
frauds and AI-powered phishing attacks. Beyond money, these scams can destroy reputations, ruin
relationships, and even interfere in elections. As AI-generated content spreads faster than ever, it’s
getting harder to know what’s real — and who to trust.
WHO IS RESPONSIBLE?

• So who’s supposed to stop this? The answer: all of us. Individuals must learn to verify and question
suspicious content. Tech companies need to label AI-generated media and build detection tools into
their platforms. Governments have a major role too — enforcing regulations, punishing deepfake abuse,
and educating the public. Everyone has a part to play in this digital defense mission.
HOW TO SPOT THE FAKES?

• Thankfully, AI isn’t just used by fraudsters — it’s also being used to fight back. Tools like Deepware and
Sensity AI can help identify deepfakes by scanning digital content for inconsistencies. Always turn on
multi-factor authentication for your online accounts. And most importantly, boost your digital literacy.
The better we understand the tricks, the harder it becomes for scammers to succeed.
LAWS AND REGULATIONS

• AI is evolving fast — and governments are trying to catch up. The European Union has already passed
the AI Act, which creates rules for AI safety and accountability. India is working on the Digital India Act,
which will cover the use and abuse of emerging tech. Other countries are drafting laws that penalize
deepfake misuse and protect digital identities. It’s a start — but we’ve still got a long way to go.
WHAT CAN YOU DO TO BE SAFE?

• Don’t fall for everything you see online. Always verify information using fact-checking tools like Snopes,
AltNews, or BoomLive. If a voice or video feels "off," trust your gut. Ask for video calls, double-check
links, and talk to someone you trust before taking action. Your best weapon against AI fraud is your own
critical thinking.