Precision Fundraising

We're very pleased to announce that our supporting materials collateral for SEDA's 2023 Pet Barn campaign has been nominated as a finalist in this year's Real Media Awards! Well done to SEDA and Pet Barn for a fantastic result. We hope you will join us through unified crossed fingers and toes 😀

🎉 Record-Breaking Success for the Vision Australia Seeing Eye Dogs Petbarn Foundation Appeal! A huge congratulations to Seeing Eye Dogs Australia and Petbarn Foundation for raising an incredible $1,359,755—$300k above target! This is the second year in a row the campaign has set a new fundraising record. We’re honoured that they entrusted us again to design and deliver the campaign Pack for every Petbarn store across Australia. The pack included staff resources with tips, case studies, and fun items like dog ears and badges, as well as high-visibility customer-facing collateral, all aimed at boosting engagement and donations. The funds raised will help train 27 new Seeing Eye Dogs for Australians with low vision or blindness. 🐾 PAWsome indeed! To read more: https://lnkd.in/gq9JBE2y #SeeingEyeDogsAppeal #PetbarnFoundation #VisionAustralia #TrainUpAPup #FundraisingSuccess #PrecisionFundraising

Today is R U OK? Day – a reminder of the importance of checking in with each other, not just today but every day. 💛   It can be easy to overlook the struggles of those around us, but a simple conversation can make all the difference. Whether it’s a friend, colleague, or family member, taking the time to ask, “Are you okay?” could help someone feel seen, heard, and supported.   Let’s all take a moment today to pause, reach out, and genuinely ask how someone is doing. You don’t have to be an expert to make a difference – just a good listener. 💬   For more resources on how to start the conversation, visit: www.ruok.org.au   Together, we can build a culture where it’s okay to talk about how we feel. 💬 #RUOKDay #MentalHealthMatters #StartTheConversation

Gembridge's Tessa and Javi attended Fundraising Nest's Nest Fest yesterday and came away feeling inspired and empowered. Click here to read their insights and thoughts on this groundbreaking event: https://lnkd.in/d5uHKpEd Special shoutouts to Michelle Berriman, Lynne Wester, Rodney Ferro, Janet Grima, Hailey Cavill-Jaspers, Georgia McIntosh, Simon Oats and Ian MacQuillin MCIOF(Dip) for your incredible input and for sharing and connecting with us. #NestFest2024 #fundraising #blog

To Premium or Not to Premium? That is the Question for Direct Mail Fundraisers Premiums can boost response rates, but do they truly foster long-term donor loyalty? At Precision Fundraising, we've explored the pros and cons in our latest blog post. Discover the insights and strategies that could enhance your next campaign. 💡 Read more: https://lnkd.in/gfPkdgYV #Fundraising #DirectMail #Nonprofits #DonorEngagement #PrecisionFundraising | ✍ Carly Roberton (Thomson)

To Premium or Not to Premium? That is the Question for Direct Mail Fundraisers Premiums can boost response rates, but do they truly foster long-term donor loyalty? At Precision Fundraising, we've explored the pros and cons in our latest blog post. Discover the insights and strategies that could enhance your next campaign. 💡 Read more: https://lnkd.in/gfPkdgYV #Fundraising #DirectMail #Nonprofits #DonorEngagement #PrecisionFundraising | ✍ Carly Roberton (Thomson)

What an incredible day! 
A huge thank you to all the speakers who shared their knowledge and passion - we also appreciate everyone who stopped by to connect with us. Your enthusiasm for making a difference is truly inspiring! 
At Precision Fundraising, we’re excited to take these learnings forward and continue supporting the incredible work being done in our sector. Let’s keep the momentum going! 🚀 FIA WA #FIAWA #ProfessionalDevelopment

With an outstanding lineup of speakers, today promises to be a highlight for fundraisers across the state. 
We can’t wait to connect with fellow professionals, share ideas, and absorb the valuable insights that will be on offer. This is a prime opportunity to explore new strategies and strengthen the impact of your fundraising efforts. 
Looking forward to seeing you there and making the most of this fantastic event! Come say hi to David Craig and Kimberley Pin MFIA 👋 FIA WA #Fundraising #ProfessionalDevelopment

Australia’s speciality individual giving conference is happening now at Aerial UTS – it’s a can’t-miss professional development event if your fundraising relies on individual donors. We’re excited to hear from Australia’s leading fundraising organisations and practitioners on the latest in best practices, emerging methods, and what’s next in fundraising. Our heads of digital marketing (Mia Sisko MFIA CFSP), fundraising (Chris Mayhew), and telefundraising (Alicia Reid) are attending, and will be hosting a quiz after Wednesday’s final session – so make sure to stop by for the chance to win a prize!

Powerful images play a pivotal role in storytelling. But let's face it, we've all seen the same stock photos used over and over again. That's why AI image generation offers a unique and exciting opportunity. Our Art Director Adrian Bologna MFIA has been delving into the world of AI for over a year now. Check out his blog (link below) where he explores the pros and cons of this groundbreaking technology. https://lnkd.in/gCrDkWdQ ✍ Adrian Bologna MFIA .... #AI #Fundraising #Innovation #Nonprofit #TechforGood