Has Jack Dorsey just created another Twitter with Bluesky?
Jack Dorsey, former head of Twitter and creator of Bluesky; image credit: Collage by Sadhana Saxena
Synopsis
Bluesky, the new social media platform founded by Twitter co-founder Jack Dorsey, promises a decentralised alternative where users have greater control over their data and online experience. However, as the platform grows, it faces the challenge of staying true to its founding principles.
What happens when a visionary who helped build Twitter is left frustrated with its direction? He sets off to build something entirely different – until it starts looking eerily familiar. This is the story of Bluesky, Jack Dorsey’s answer to chaos in the social media world today. And it’s all unfolding against the backdrop of Elon Musk’s Twitter (now X), a platform that was once a beacon for free speech, reeling from unpredictable algorithm