"The magic happens when data meets creative and curious minds. Data is just bits and bytes, waiting to be turned into information. Yes, it can feel overwhelming, but in a creative strategist’s hands, it becomes powerful - it's not about the data points themselves, rather it’s how we use them." James Calvert, Amanda Skudlarek & Kristyn Bertrams spoke to Laura Swinton at LBBonline - Little Black Book to share their insights into the world of supermarket loyalty. Check it out below ⬇️ https://lnkd.in/e3xy8eay
About us
We are an independent creative agency founded on the principle of Brutal Simplicity of Thought. We are experts at understanding complex categories and businesses and finding a simple, effective way through.
- Website
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https://mcsaatchi.london
External link for M&C Saatchi UK
- Industry
- Advertising Services
- Company size
- 1,001-5,000 employees
- Headquarters
- London
- Type
- Public Company
- Specialties
- Advertising, Content Creation, Strategic Consultancy, Design, Branding, Digital, Communications, and Social Media
Locations
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Primary
36 Golden Square
London, W1F 9EE, GB
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Employees at M&C Saatchi UK
Updates
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🎄 It’s the most wonderful time of the year 🎄 Check out Guy Bradbury's take on this year’s Supermarket Christmas Ads in Grocery Gazette below ⬇️ https://lnkd.in/eW92gCHt
Battle of the Grocers: Which UK supermarket has the best 2024 Christmas ad?
https://www.grocerygazette.co.uk
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A brilliant day in Golden Square yesterday for IPA (Institute of Practitioners in Advertising) Advertising Unlocked. We welcomed an engaged group of sixth formers from Glyn School and Oriel High School for networking, workshopping and presenting ideas on a brief. Thank you to The IPA (Institute of Practitioners in Advertising) and all our Speakers, Work Shoppers, Speed Networkers, Tour Guides and Facilitators Zoe Miller, Rehana Nanji, Zizzy Lugg-Williams, Monique Henry & Amy Gerami 🌟
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"We have the power to write those stories, create those campaigns, and change the stories, using advertising as both an entertainer and an educator." Guy Bradbury sat down with shots to discuss cultural inclusivity and the importance of bringing all faiths and ideologies to the festive table. Check out the full article below ⬇️ https://lnkd.in/ehirMqxs
How brands can spread a message of yuletide unity this year | shots
shots.net
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M&C Saatchi UK reposted this
Pumped to have 2 shortlists in the 2024 AdNews Australia awards. ✨ UNCLOUD - AdNews Game Changer ✨ Australian Retirement Trust - AdNews Marketing Team of the Year Super exciting, keeping our fingers crossed for both teams 🤞🏽 #adnews #creativity #uncloud #art
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M&C Saatchi UK reposted this
Issue 2 of our FANCOM trend report explores the theme of togetherness off the back of a summer of landmark cultural moments that united people in a myriad of ways, with learnings that will inform how we activate across passion spaces to bring fan communities together and grow our audiences outwards 🔊 Download here! 👇
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“Self-knowledge and curiosity are key to success. Try to dispassionately look at what you like and dislike in your job, before deciding on your future” ~ Our Global CEO Zaid Al-Qassab gave a refreshingly honest and open talk at Up World’s #BigUpClub event, last night. Zaid share his top tips on how to make the move from CMO to CEO, as well as sharing more general personal development advice and insights into his everyday life. M&C Saatchi Group Lottie Unwin (she/her)
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M&C Saatchi UK reposted this
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M&C Saatchi Sport & Entertainment London's second FANCOM trend report is here! You can check it out via the link in the post below📥
VERY excited to publish our second FANCOM trend report, gathering insights across a huge summer of sport, entertainment and culture to inform this issue's theme of Togetherness. Check it out on our website here 👇 https://lnkd.in/esDiwRrT Fancom, a portmanteau of ‘fan’ and ‘community’, is a term we introduced at the beginning of the year to represent our shift away from marketing to fans as homogenised groups and into a more nuanced approach that offers a better understanding of how to connect to today’s more discerning consumer while also offering concentric growth opportunities by inviting more communities in. The report has been penned by our brilliant passion specialists across our strategy, creative, events, social, influencer, sponsorship and PR teams and, to bring the theme of Togetherness home, we invited our colleagues from M&C Saatchi Sport & Entertainment across the globe to contribute, with insights from our teams in London, North America, Berlin, Amsterdam, Sydney and Johannesburg. Please read, share, enjoy and get in touch if there's anything you'd like to hear more about!
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M&C Saatchi UK reposted this
NHS England and M&C Saatchi UK Launch New Stroke #Campaign Following a Decade of Success With Act F.A.S.T.
NHS England and M&C Saatchi UK Launch New Stroke Campaign Following a Decade of Success With Act F.A.S.T.
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