SourceFlow

What if your website could boost organic traffic by 117% and keep growing year on year? That’s exactly what happened when HERO Recruitment switched to SourceFlow. We launched their site in June ‘23 and the results speak for themselves:  ➕227.9% total users ➕224.5% new users ➕117% organic search sessions ➕202.6% direct traffic ➕173% total page views Director at Hero Recruitment, Róisín McNamara shares how their new platform has become the backbone of their marketing strategy and why it’s given their team real confidence in the site’s performance. Read the full case study: https://lnkd.in/gZ89wPgV #Recruitment #Staffing #RecruitmentMarketing #RecruitmentWebsites

Our Lunch & Learn Manchester speaker lineup is now complete! 📢 Joining Ben Browning and Jenny Wood to round out the stage is our final speaker: Kris Holland, Founder of Kitto 🎙️ With 10+ years in the recruitment industry, Kris brings a rare end-to-end perspective, from recruiter, to solo marketer, to manager and director, and now founder of his own recruitment marketing agency. He’ll be sharing insights on how to measure, manage, and maximise your marketing ROI in 2026, helping agencies scale, market, and deliver in today’s market. With Kris capping off our main-stage lineup, the talks are all set! Panel speakers will be announced shortly, so keep an eye out for the next reveal. 👀 ———— Key Event Info: 🗓️ Thursday, 22nd January 2026 ⏰ 1–5pm talks | 5–8pm Marketinis social 📍 TROF, Northern Quarter, Manchester 👉 We only have a few seats left! Grab yours now: https://lnkd.in/gwedq4ZJ #LunchAndLearn #SourceFlow #RecruitmentMarketing

Here are two things that recruitment marketers need to meet candidates and clients where they are: 1️⃣ Show up in search (that’s SEO). 2️⃣ And be the answer AI engines deliver (that’s GEO). In the wise words of Chelcie Harry, Global Marketing Director at Levin, “For recruitment firms, the way clients, candidates, and even potential hires search has changed...this is the biggest shift in SEO since mobile. If you ignore it, you’ll fall behind.” For marketing teams, the real power lies in using SEO and GEO to: → Align every campaign to commercial outcomes 👀 Generate visibility that converts to applications and enquiries 💰 Prove marketing’s influence on placements and revenue Want to unlock SEO & GEO’s full marketing potential? Find more expert tips like Chelcie’s in our free playbook. Grab your free ebook now: https://lnkd.in/eCp_AvYH —— Big thanks to contributors Harry Oakley-Jones (Thrive Recruitment Marketing), Chelcie Harry (Levin), Dan Jones (Kaizen Digital), and Andrew Milne (Search Vision Media) for sharing their insights. #RecruitmentMarketing #Recruitment #Staffing #SourceFlow

What’s one of the most underrated tools in recruitment marketing right now? 👀 With AI, automation, and the latest tech reshaping how we attract talent, it’s easy to overlook a foundational driver: storytelling. No matter how advanced the tech gets, people still connect with people. And that connection often starts with a strong narrative. 💬 For our next Lunch & Learn, we’re excited to welcome Jenny Wood, Global Head of Marketing at digital recruitment specialists Salt. With over 20 years’ experience across recruitment advertising, job-board tech, and global digital marketing, Jenny will walk us through how narrative can support: ✅ Stronger employer brands ✅ More meaningful candidate attraction ✅ Better conversion across the hiring journey It’s built for recruitment marketers, recruitment ops leaders, and anyone looking to sharpen how their hiring strategy lands. And yes… there’ll be Marketinis after. 🍸 ———— Key Event Info: 🗓️ Thursday, 22nd January 2026 ⏰ 1–5pm talks | 5–8pm Marketinis social 📍 TROF, Northern Quarter, Manchester 👉 Seats are limited, so grab yours while you can: https://lnkd.in/gwedq4ZJ #Recruitment #Staffing #RecruitmentMarketing

Just because your website ranks doesn’t mean the right people are finding you. 👀 As Dan Jones, Founder of Kaizen Digital, puts it: “Ranking and impressions are worthless if they don’t drive real applications, enquiries, and placements. Every asset must tie back to commercial intent.” The secret? Use SEO to make your content discoverable, and GEO to make it relevant. You need to align content to intent, so the right person sees the right message at the right time. Get more expert tips like this in the free SEO & GEO Playbook for Recruitment. Grab your free ebook now: https://lnkd.in/eCp_AvYH —— Big thanks to contributors Harry Oakley-Jones (Thrive Recruitment Marketing), Chelcie Harry (Levin), Dan Jones (Kaizen Digital), and Andrew Milne (Search Vision Media) for sharing their insights. #RecruitmentMarketing #Recruitment #Staffing #SourceFlow

A message to all our friends in recruitment marketing..there are smarter ways to use your salary report ‼️ The right approach depends on your tech stack and follow-up process so we’re sharing 5 ways to do just.  Let your salary report power your consultants’ outreach, your marketing content, and your business-development rhythm for months.  How? Check this out ⬇️ https://lnkd.in/e_tr6PrH #RecruitmentMarketing #Staffing #Recruiting

From where you are…to where you want to be. 🚀 In this quick second episode of “From The Source: Growth Stories,” Kathrin Barnes, Business Support & Marketing Manager at RIZE Recruitment, shares what it’s really like working with the SourceFlow team and how the platform supports RIZE’s growth. 👀 Watch the clip here or head to the comments to see the full story. Got questions about recruitment website design or marketing tools? Book a demo with us to find out more: https://lnkd.in/eJ_iXmF5 #RecruitmentMarketing #Recruitment #Staffing

Think posting once a month is enough to stay visible? 🤔 You don’t build brand trust without consistency. As Dan Jones, Founder of Kaizen Digital, explains: “You don’t build authority with bursts of effort, you win it with relentless, high-quality output. If your content schedule is patchy, you’re ceding ground every time you go quiet.” The free guide walks you through how steady, structured content keeps you ranking and trusted. Want to build lasting visibility and credibility through SEO & GEO? Grab your free ebook now: https://lnkd.in/eCp_AvYH —— Big thanks to contributors Harry Oakley-Jones (Thrive Recruitment Marketing), Chelcie Harry (Levin), Dan Jones (Kaizen Digital), and Andrew Milne (Search Vision Media) for sharing their insights. #RecruitmentMarketing #Recruitment #Staffing #SourceFlow

Have you filled your January calendar yet? If not, why not get started with our next Lunch & Learn? It’ll be in Manchester, and we’re excited to reveal our first speaker for the event 👏 Introducing: Ben Browning 🎙️ Ben is an experienced sales performance coach and founder of Resonant. A regular speaker at RecExpo and other key industry events, he brings over 17 years in recruitment sales and BD and has coached over 1,000 recruiters across five continents in his time. A big believer that recruitment is the world’s most valuable professional service, he promises to kick off the year with plenty of insights to start as you mean to go on. Key Event Info: 🗓️ Thursday, 22nd January 2026 ⏰ 1–5pm talks | 5–8pm Marketinis social 📍 TROF, Northern Quarter, Manchester 👉 Spots are limited, so grab a seat while you can: https://lnkd.in/gwedq4ZJ Stay tuned, we’ll be revealing more speakers and topics for the event soon! #LunchAndLearn #SourceFlow #RecruitmentMarketing

Still think salary guides are a bit old school? Think again. 🤑 With over 19,000 monthly UK searches for salary-related content, the demand has never gone away. Smart recruitment agencies are still using salary reports to spark BD conversations, build trust with candidates and clients and drive measurable inbound leads for months.  In our latest blog, we break down why this one asset is still marketing gold and how top firms are using it as a bridge between sales and brand. 👉 Read the full blog here: https://lnkd.in/eNDcTgeP #RecruitmentMarketing #Recruitment #Staffing