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🚨 Is your hotel ready for Google’s CPA changes? 🚨 The hotel industry is on the verge of a major shift. With less than 90 days remaining until Google phases out its commission-based CPA model, hoteliers must act quickly to adapt and thrive in this new landscape. Join our cofounder, Charlie Osmond, alongside Tina Markowitz, VP of Global Strategy at our partner Cendyn, for an insightful webinar. Together, they’ll unpack Google’s upcoming changes, share actionable next steps, and highlight success stories from hotels that have already transitioned from Google CPA. Here’s what you’ll gain: 🔑 Expert strategies for succeeding in metasearch without Google’s CPA 🔑 Ways to keep leveraging a CPA model even after February 20th 🔑 Inspiring case studies of hotels already winning post-CPA shift Webinar details: 🗓 Date: Thursday, December 12, 2024 ⏰ Time: 3:00 - 3:30 PM (GMT) 👉 Ensure your hotel is prepared—reserve your spot now via the link in comments!

🔥 Say hello to the Direct Booking Digest — your new secret weapon in hospitality. We’ve completely reimagined our newsletter to bring you what matters most: 📰 The biggest industry stories 💡 Expert insights to help you act with confidence 🚀 Future-focused trends to keep your strategy ahead 🎉 Triptease exclusives, from webinars to tools This isn’t just another newsletter. It’s your shortcut to smarter decisions, stronger strategies, and better results. 🗓️ Biweekly. 📩 Straight to your inbox. 📊 100% free. 👉 Don’t miss out — sign up today: //bit.ly/4i9m6wg #DirectBookingDigest #HospitalityNews #HotelierInsights #Tripteasehttps

Some exciting news coming from the Direct Booking Summit, head over to find out more on the exciting agenda for Dallas 2025! We can't wait to see you there.

🌟 How Classik Hotel Collection transformed their direct booking strategy with Triptease 🌟 Known for exceptional customer experiences, Classik Hotel Collection faced a challenge: most of their guests were booking through OTAs, leaving their direct booking strategy underperforming. Partnering with Triptease, this boutique group unlocked tools and insights that helped them: ✅ Boost direct bookings ✅ Enhance the guest booking journey ✅ Reduce OTA dependency “Switching to Triptease was one of the best decisions for our hotel’s booking strategy. It not only helped us increase direct bookings but also gave us the tools to compete with OTAs more effectively. The team at Triptease is great – especially our direct contact, Emilia – and they really care about the success of their clients.” — Paul L. Dreykluft, Managing Director Discover how they turned challenges into wins 👉 https://bit.ly/3UXUiks #DirectBookings #Metasearch #Triptease #ClassikHotelCollection

🚨 Prepare for the end of Google’s CPA metasearch model 🚨 Big changes are coming to the hotel industry! With less than 90 days until Google's commission-based CPA ends, time is of the essence for hoteliers who are still dependent on this flexible payment model. To help you prepare for this critical turning point, join our co-founder Charlie Osmond for a free webinar with Tina Markowitz, VP of Global Strategy at our partner Cendyn. They’ll discuss Google’s upcoming changes, delve into next steps, and showcase success stories from hotels who have already transitioned away from Google CPA. In this webinar, you’ll learn: 🔑 Proven strategies for metasearch success without Google’s CPA 🔑 How to continue running metasearch on a CPA model after February 20th 🔑 Real-world success stories from hotels already thriving in this new landscape Don’t let this transition disrupt your success—sign up here to secure your spot: 👉 bit.ly/3ZoIVVo

✍ On Wednesday, November 13th, Booking. com shared its plans for complying with the EU’s Digital Markets Act (DMA). ✍ After six months to prepare, the focus is squarely on data — meaning we’re unlikely to see direct booking links, phone numbers, or other contact details added to their platform anytime soon. Not exactly a bold move, and certainly a letdown for hoteliers hoping for more transparency. Stay tuned: we’ll soon share a full breakdown of these updates and their implications for hotels. Plus, with the European Commission hosting a DMA enforcement workshop on Booking. com’s compliance on November 25th, this may just be the beginning of the conversation…

💡 Is Travel Tuesday the new Black Friday? 💡 Mark your calendars for December 3rd — Travel Tuesday is becoming the travel industry's Black Friday, with travelers hunting for irresistible deals. It's the perfect chance for hoteliers to turn a quiet period into a booking success! 🎉 Maximize your direct bookings 📈 Thousands of hoteliers use Triptease On-Site Messages to create personalized guest experiences and secure more direct bookings. Our updated free guide (no sign-up required!) is packed with top-performing messaging strategies inspired by real campaigns that deliver results. 📈 Ready to boost your direct bookings this Travel Tuesday? Grab the 2024 guide and unlock proven tactics to transform your website into a booking powerhouse. 👉 Access the guide now: https://bit.ly/3OhYbwO #TravelTuesday #DirectBookings #HotelSuccess

🌟 HSMAI MEA Commercial Strategy Conference – See you on Nov 26-27! Heading to #CSCMEA2024? Make sure to visit Triptease in the pre-function area! By partnering with leading brands like Jaz, Nikki Beach, and Four Seasons, we're helping hotels boost direct bookings and elevate guest experiences. Here’s how we can support your success: 🔑 Real-time rate parity with Smart Price Match 🎯 Targeted campaigns to drive more bookings 📊 Actionable guest insights to optimize conversions 🚀 Powerful website tools to maximize your direct channel Let’s talk about your goals and how we can help you thrive in 2024. Ready to take the next step? 👉 Book a meeting now: https://bit.ly/4fwIeiA #HSMAIMEA #CSC24 #DirectBookings #Triptease

🚨 Heading to the HSMAI MEA Commercial Strategy Conference on 26-27 Nov? Don’t miss Triptease in the pre-function area! As the trusted partner for top hotels like Jaz, Nikki Beach, and Four Seasons, we specialize in empowering hospitality professionals to maximize direct bookings and deliver exceptional guest experiences. Here’s what our platform offers: 🔑 Real-time rate parity with Smart Price Match 🎯 Personalized campaigns that drive conversions 📊 Guest insights to optimize the booking journey 🚀 Website tools to supercharge your direct channel Our team will be there to discuss your goals and share how we’ve helped hotels across the region succeed. Ready to take your direct booking strategy to the next level? 👉 Book a meeting today: https://bit.ly/4fwIeiA #CSCMEA2024 #HSMAIMEA #CSC24 #Triptease