If you're a brand, coach, or a founder... This simple mistake can cause you to lose all your conversions. You might wonder... "Do I need to write different copies for the same product/service depending on whom I'm talking to?" The answer is a big YES! For example: If you're selling a fitness program, your audience can be of 3 types: 1. People who don’t yet see the benefits of having a fitness routine. 2. People who know it’s good for them and want to start but struggle because they're too busy with work. 3. People who are aware of the benefits and have free time but haven't found the right program yet. That's the difference between your audience types. Each group needs its own specific message to understand why your program is right for them. By doing this... You'll connect better with each group and improve your chances of making sales! Do you agree? Found this useful? Follow [+] Utkarsh Jaiswal- Copywriter for more insights and tips on writing conversion-oriented copy.
Insightful
Yes, different messaging for audience at different awareness stages. That's what I truly believe in. You can't sell your solution directly to a potential customer who doesn't even know what's their pain point. Awareness would be the first step here so your copy should reflect that too. Glad you're bringing important point here.
That's the importance of customizing experience based on each prospect Utkarsh Give them a tailored experience they can't refuse eh 😅
We have to tailor our writing for where the potentials clients awarness level is. So in short yes, and you explained it perfectly here Utkarsh🔥
In all, say things differently to cover specific people. In this way, different kind of people can be covered in different types of posts. Great way of explaining Utkarsh Jaiswal- Copywriter
Understanding the nuances of your audience is crucial in crafting effective messaging. Thank you for sharing these valuable strategies.
You’ll always have different sets of audiences, and targeting them requires tailored copies to nurture each group effectively. Utkarsh Jaiswal- Copywriter
Ideas are limited. It's about saying the same things in 10 different ways Utkarsh Jaiswal- Copywriter
Utkarsh Jaiswal- Copywriter the way you word the same message for different audiences can make or break your brand.
Helping Busy Coaches and Business Owners to put more money in their bank using my Signature SLC framework | Linkedin Strategist | Sales funnels & Email marketing Expert
1wAbsolutely! If you’re speaking to everyone, you’re connecting with NO ONE. 🔑 Your 'busy professional' doesn’t want a lecture on fitness benefits -they need proof it fits into their crazy schedule. 🔑 Your 'curious beginner' doesn’t care about advanced metrics - they need a spark of inspiration to even start. 🔑 And your 'ready-to-commit' folks - They’re begging for straight facts on why YOUR program is the holy grail. Your copy HAS to hit different pain points with precision. It’s not about what you’re selling; it’s about how your audience feels SEEN, HEARD, and UNDERSTOOD.