Production and Operations Management
Production and Operations Management
Chapter 1
1. Define production operations management in your own words. Will
your definition accommodate both manufacturing and service
operations?
Productions/operations management can be
defined as the management of all activities
directly related to the creation of goods and/or
services through the transformation of inputs into
output.
2. Consider the potential contribution of information sciences to P/OM.
Why is the management of information of such great importance in the
management of "production"?
The management of information is of great
importance to produc-tions/operations
management since:
(a) without "information" one would have no
knowledge of the state of input resources,
process performance, or output goods and/or
services;
(b) properly developed information systems can
contribute to the overall integration required to
allow a firm to produce on a competitive basis:
(c) "good" decisions require "good" information the right information, at the right place, at the
right time.
3. The marketing, operations, and finance accounting functions can be
outlined . Prepare a chart outlining the same functions for:
a) a large metropolitan newspaper
b) a local drugstore
c) a college library
d) a local service organization (Boy Scouts, Girl
Scouts, Rotary International, Lions, Grange etc.)
e) a doctor's or dentist's office
f) a jewelry factory
The actual charts will differ depending upon the
specific organization considered. The important
thing is that students come to recognize- that all
organizations require, to a greater or lesser
extent, (a) the three primary functions of
operations, finance/acoounting, and marketing;
and (b) that the emphasis or detailed breakdown
of these functions is dependent upon the specific
competitive strategy employed by the firm.
4. Do the preceding assignment for some other enterprise of your
choosing, perhaps an organization where you have worked.
The answer to this question may be similar to that
for question 3. Here, however, the student should
use more detailed knowledge of a past employer
and indicate on the chart additional information
such as the number of persons employed to
perform the various functions, and perhaps the
position of the functional areas within the overall
organization hierarchy.
5. What is the difference between production and operations?
We tend to use the term "Production
management" when the result is a physical
product, and "operations management" when the
output is a ''service".
6. Identify three disciplines that will contribute in a major way to the
future development of P/OM.
8. Data reveal that the Japanese have a substantial net production cost
advantage over the United States for typical subcompact cars. Of this
total, 20% is due to Japanese QC systems (excluding quality circles).
Why do you think this is so? Can the U.S. automakers narrow this gap?
Many of the costs of poor quality are hidden in a) overhead and b)
inventories. These costs are not simply the relatively easy to identify
scrap costs, but also costs for additional compensatory inventory,
rework. storage space, decreased morale, customer perception, and a
host of others. U.S. auto makers have only recently recognized these
costs. Until these true costs of poor quality are addressed, it is unlikely
that U.S. automakers will narrow this gap by very much.
9. What are the three basic concepts for the Taguchi method?
The three basic concepts in the Taguchi method are:
- quality robustness
- quality loss factor
- target specification
10. Why is target-oriented performance better than conformance
oriented performance?
Target-oriented performance is to be preferred over conformanceoriented performance because it tends to produce fewer products
farther from the target.
11. According to the Berry, Zeithaml, Parasuraman study, what are ten
determinants of service quality?
According to Berry, Zeithaml, & Parasuraman, the ten determinants of
service quality are:
- reliability
- responsiveness
- competence
- access
- courtesy
- communication
- credibility
- security
- understanding/knowing the customer
- tangibles
12. What is the quality loss function (QLF)?
The quality loss fraction identifies all costs connected with poor quality
and shows how these costs increase as the product moves away from
being exactly what the customer wants.
Chapter 6
Product Strategy
1. What management techniques may prove helpful in making the
transition from R & D to production?
It may prove necessary to arbitrarily cut off the R & D program and move
into the production phase.
2. Why is it necessary to explicitly document a product?
Explicit documentation accomplishes two things:
a) it provides the information necessary to
Produce the product in the appropriate fashion
b) if the product which we produce does not
perform as we anticipated, the documentation
provides the basis for finding and correcting the
problems in a logical manner
3. What techniques do we use to document a product?