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Assignment #2 - Operation Management

The document discusses Apple Inc. and the iPhone. It identifies the iPhone as a high quality product produced by Apple due to its aesthetic design, large storage capacity, excellent camera quality, and security features such as tracking lost or stolen devices. Apple has a competitive advantage through strong branding and complementary products that share the same operating system, reducing costs and allowing new products while staying ahead of competitors. Continuous improvement is important to Apple's manufacturing process through simplifying production lines and developing innovative yet basic products to meet consumer needs. Productivity differs based on one's role, with a focus on efficiency and quality for students versus revenue, competitiveness and growth for businesses.
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0% found this document useful (0 votes)
62 views2 pages

Assignment #2 - Operation Management

The document discusses Apple Inc. and the iPhone. It identifies the iPhone as a high quality product produced by Apple due to its aesthetic design, large storage capacity, excellent camera quality, and security features such as tracking lost or stolen devices. Apple has a competitive advantage through strong branding and complementary products that share the same operating system, reducing costs and allowing new products while staying ahead of competitors. Continuous improvement is important to Apple's manufacturing process through simplifying production lines and developing innovative yet basic products to meet consumer needs. Productivity differs based on one's role, with a focus on efficiency and quality for students versus revenue, competitiveness and growth for businesses.
Copyright
© © All Rights Reserved
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Name: Leighcia Jenell O.

Capili

1. Identify a Product (brand and model, if possible) that you think is of good quality.

Apple Inc. creates, produces, and sells smartphones, tablets, wearables, and
accessories, as well as a number of connected services. iPhone, Mac, iPad, Wearables, Home,
and Accessories are among the company's goods. The iPhone is Apple's series of cellphones
that run on the iOS operating system. Apple Inc is known when it comes to producing good
quality products as it also satisfies the needs and wants of a consumer with regards to the
features of the technology.

2. Briefly explain why you consider it as good quality.

Aside from its products having aesthetic designs, features of a technology device that
everyone is looking for are present to Apple products. Its capability to store large files as it has
large storage, excellent quality of the camera, and what impresses me the most is its security
system. We all know that when an Apple product got lost or stolen, it has a built-in feature where
it can easily be tracked its location and I think that makes their product stand out from other
brands.

3. Discuss Competitive Advantage and give an example

Apple Inc. has effectively differentiated its goods from those of other electronics
manufacturers through product differentiation. Apple has used a differentiation approach to
target a segment of the consumer market and deliver a compelling message that its goods
stand out from the crowd, from its MacIntosh home computers to its iPod music players and
iPhone and iPad mobile devices. One of its competitive advantages is its brand strength.
Apple's brand strength offers the company a lot of visibility in the marketplace and helps to
generate customer loyalty. Customers who buy one Apple product are encouraged to try
another because of the company's excellent branding and product interrelationships. Apple's
iPhone, iPad, and Mac all use the same software and applications and work in the same way,
making it an obvious choice for customers looking for a new gadget. Also, The company's ability
to build innovative products that share the same operating system, software, and apps is a
crucial competitive advantage. This reduces product development risk, timeliness, and costs,
allowing the organization to deliver a steady stream of new items while staying ahead of the
competition. Apple's creative strategy of offering complementary items enhances consumer
loyalty and helps to create a competitive barrier.

4. Explain Continuous Improvement and relate to the manufacturing process

By the word itself, Continuous improvement (CI) is a core responsibility to enhance goods,
processes, or services by eliminating waste or improving quality, as the term indicates.
Organizations who get it right get a competitive edge as a result of this ongoing effort, but
consistency, like many things in life, is difficult to accomplish.Steve Jobs was a driven man. He
possessed an unrelenting drive for improvement. While he may not have embodied all aspects
of kaizen, his thinking in terms of supply chains was a major factor in Apple’s future success. As
technology improves day by day, Apple got an advantage over its competition by creating goods
to satisfy future needs. Apple has had tremendous success with all of its products. This is down
to the fact that they simplified their manufacturing and product lines, eliminating any
non-value-adding technologies. As a result, they were able to develop products that were basic
but inventive, user-friendly but smart and efficient. They made sure to go with the current trend
so consumer’s needs will be met.

5. Cite Productivity as a student & as Production Manager

I think productivity differs from your role or responsibility. Some define it as


accomplishing all your tasks in just a day but realizing you didn’t give it your best shot, you just
finish it for the sake of passing it before the deadline and I don’t think that’s the real meaning of
productivity. Productivity for me as a student is doing things that you need to accomplish at the
best time possible and giving it the best quality it should have also without compromising your
time with your other responsibilities and still manage to rest in between. You may finish all your
tasks in a day but you drained yourself of finishing those things? That doesn’t work that way.

However, when it comes to a business, its meaning differs. Productivity is a metric that
measures how efficient a company's production is. Increased productivity can result in more
profits for corporations and higher income for individuals. Productivity growth is critical for a
company because it determines the real revenue resources required to meet responsibilities to
consumers, suppliers, employees, shareholders, and governments (taxes and regulation).
Productivity increase is vital for businesses because giving more goods and services to
customers means more revenues. As productivity rises, an organization's resources can be
converted into revenue, allowing it to pay stakeholders while also preserving cash flow for future
growth and expansion. Productivity leads to competitiveness and the possibility of gaining a
competitive advantage.

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