Unit 1: ICT Fundamentals

Multiple Choice Questions MCQs

1) The connection of computer in a small geographical area is called.

✓ A. LAN B. MAN C. WAN D. PAN

2) Which of the following network device transmits message intelligently to the

destination device?
A. Router ✓B. SwitchC. NIC D. Access point

3) Which technology uses laser beams to create images?

A. Artificial intelligence ✓B. 3D Holographic imaging
C. Robotics D. Distributed applications

4) Which technology provides telecommunication at high speed?

A. Virtual Reality B. Distributed application
C. Robotics ✓ D. 5G

5) is the link from a ground station to a satellite for communication.

A. Downlink B. Bluetooth ✓C. Uplink D. Sky-link

6) is the link from a satellite to a ground station for communication.

✓ A. Downlink B. Bluetooth C. Uplink D. Sky-link

7) is a line-of-sight wireless communication technology.

A. Fiber Optic B. Bluetooth ✓C. Microwave D. Wi-Fi

8) is a wireless technology for short range wireless interconnection

devices.

A. GPS ✓B. Bluetooth C. satellite D. LAN

9) is a network device that is connected to a wired network and
allows communication devices to transfer data wirelessly.
✓ A. Access point B. Switch
C. Router D. Network Hub

10) Li-Fi stands for

A. light Field ✓B. Light Fidelity
C. Line Field D. Line Fidelity

11) University campuses connected within city is an example of

A. LAN B. WAN ✓C. MAN D. PAN

12) is range of frequencies used for transmitting signals.

A. word size ✓ B. bandwidth
C. Router D. Throughput

13) is an entity initiating the communication.

✓ A. Sender B. Receiver
C. Medium D. sink

14) CAT stands for

A. Computer Aided Translation
✓ B. Computer Assisted translation
C. Computer Aimed Translator
D. Computer Assisted translator

15) The network which provides communication overs a short distance, less than
10 meters is called:
A. MAN ✓B. PAN C. VPN D. LAN

16) A network device which connects two or more LANs is called .

A. NIC B. Bluetooth ✓C. Router D.
 1. Differentiate between LAN and WAN.

LAN WAN

1. LAN covers limited area 1. WAN cover large geographical area

2. Data transfer speed is faster 2. Data transfer speed is slow in WAN

3. LAN is inexpensive 3. WAN is expensive

4. LAN usually connected 4. WAN usually connected through

through wires. telephone lines

2. What are the benefits of using networks?

Ans: Benefits of networks:

 Computer networks are used to share hardware.
 Computer networks are used to share software.
 Networks are used to share data and programs.
 Networks are used to share single internet connection.
 Used to communicate with different people around the world.

3. What is the role of network switch?

Ans: Network switch:

it is a network device that allows computers in a network to connect with one
another using wired communication. It transmits the message directly to the
destination computer. It maintains a table (MAC) for forwarding data.

4. Differentiate between wired and wireless networks.

Ans:
WIRED NETWORK WIRELESS NETWORK

1. Wired required a physical path 1. Wireless does not require physical path
for transmission. for transmission.

2. Wired network is more secure 2. Wireless network is less secure

3. Wired network is faster 3. Wireless network is slower than wired

network
 4. twisted pair, coaxial and fiber 4. Satellite and microwave
optic medium is used in wired
network. communication media is used in wireless
network.

5. List different tasks that can be performed by robots?

Ans: There are different tasks performed by robots:
Robotics are widely used in automobile manufacturing, Packaging, laboratory
research and cleaning home.
6. Why distributed applications are used? List some distributed applications?
Ans: it is used when workload is too much for a single server to handle.
Some example of distributed applications is: cellular networks, online
banking, social networks and super market check-out system etc
7. What is the purpose of blockchain technology?

Ans: purpose of blockchain:

It is a type of database that provides secure recording of digital information.
Blockchain database is used in banks and financial services for secure recording
and sharing of digital information such as transaction.
8. Describe 3D Holographic imaging?
Ans: 3D Holographic imaging:
3D Holographic imaging is a new technology that uses laser beams to create
three dimensional images called holograms. A 3D Hologram displays objects
and animations that seem to be real. A 3D Hologram exists freely in space and
a person can walk around it and see it from all the sides.
9. Write the difference between PAN and VPN.

Ans:

PAN VPN

1. Stands for Personal Area 1. Stands for Virtual Private Network

Network
2. PAN is an interconnection of 2. VPN allows the user to access the
electronic devices within an web privately and securely through
individual person’s work place. VPN gateway.

3. Provide communication over 3. Provide communication over long

short distances. distances.

10. In which applications infrared technology is used?

Ans: Some applications are:

 It is used in TV remote  It is used in car
locking system.  It is used in electronic
 toys etc.
11. Write the benefits of wireless communication:
Ans: Benefits of wireless communication: 
Easy to install and easy to maintain

 Users can communicate while on the

move
 Provides faster transfer of information 
Easy to expand the network.
 Unit # 2: Digital Skills
Multiple Choice Questions MCQs

1. The basic unit of a worksheet into which you enter data in Excel is called a

✓ (a) Cell (b) Table (c) Box (d)Column

2. Which Microsoft Excel function is used to find the highest value in the given range?

(a) SUM( ) (b) AVERAGE( ) ✓(c) MAX( ) (d) MIN( )

3. Formula in Microsoft Excel must start with:

(a) - ✓(b) = (c) + (d)*

4. Which Microsoft Excel function checks whether a condition is true or false?

(a) SUM( ) (b) MIN( )

✓ (c) IF( ) (d) AVERAGE( )

5. Excel is used to prepare a

(a) Presentation (b) Email ✓(c) Spreadsheet (d) Webpage

6. In a selection, to calculate the number of numeric entries present, function

is used.
(a) Sum (b) Average ✓(c) Count (d) Value

1. What do you mean by spreadsheet?

Ans: A spreadsheet is a digital form of paper-based worksheet. It consists of rows and

columns. Intersection of row and column is known a cell where all the data is
filled to apply operations. Commonly used spreadsheet software are:
• Microsoft Excel •Open Office Calc • Google sheets

2. Why are spread sheets used? OR What are the uses of spread sheets?

Ans: Spread sheets are used:

• To perform calculations

• For data analysis

• For interrogation and visualization

• For pay roll and business accounts management

3. Define the following terms:

Cell: each box in an excel worksheet is called as cell. It is intersection of rows and
columns. Each cell is identified by a unique address.

Row: a horizontal collection of cell is called row. Each row has a unique row
number

Column: a vertical collection of cell is called column. Each column has a unique
name consisting of one or more alphabets.

Worksheet: Collection of rows and columns is called as worksheet. It consists of cells

to enter data. By default, there are three worksheets in a workbook.

Work book: It is the collection of worksheets. By default, it has 3 work sheets but we
can add more sheets. An Excel document is called workbook.

Active cell: A cell that is ready to accept data is called an active cell. It is identified by
a bold border.

Cell address: Each cell in an excel worksheet is identified by a unique name called cell
address. It consists of name followed by row number e.g. A2, X3 etc.
4. Differentiate between copy and cut command.

Ans: Cut: Cut command removes the selection and puts it on clip board. Which can be
pasted anywhere. It simply moves the data

Copy: It makes duplicate of the selection and puts it on clipboard which can be pasted
anywhere at many places

5. Differentiate between work book and work sheet.

Ans: Worksheet: Collection of rows and columns is called as worksheet. It consists of

cells to enter data. By default, there are three worksheets in a workbook.

Work book: It is the collection of worksheets. By default, it has 3 work sheets but we
can add more sheets. An Excel document is called workbook.

6. What is formula in MS Excel

Ans: A formula is an expression that operates on values or cell addresses. It calculates

the results. It always starts with “=” sign e.g. =C5+D5
7. Define function

Ans: A function is a predefined formula which quickly calculates the result of the given
values. e.g. SUM(C5: E5)

8. Write purpose of the following functions:

Ans: SUM(): It is used to calculate the sum of the given values.

e.g. SUM(C5:B10) will find the sum of all the values of cells B5 to B10.

AVERAGE(): It is used to fine the average of the selected cells.

e.g. AVERAGE(B5:B10) will find the average of all the values of cells B5 to B10.
IF(): If is used to return a value out of given values depending upon applied
conditions.

e.g. IF(B5>=33, “PASS, FAIL”) will show PASS if marks are greater and FAIL
otherwise.

MAX(): Finds the greatest value in the selected cells.

e.g. MAX(B5:B10) will find the greatest values among all values in cells B5 to B10.

MIN(): It finds the smallest values in the given range of cells.

e.g. MIN(B5:B10) will find the smallest values among all values in cells B5 to B10.

9. What do you mean by sorting and Filtering?

Ans: Sorting is the process by which data is arranged. It may be in descending or

ascending order.
 Filtering is to extract the records based on criteria.

10. What is chart? How can you insert a chart in MS Excel?

Ans: Chart is a graphical representation of data ina worksheet. It is used for easy and
quick analysis. Some types of chart are:

• Bar chart

• Line chart

• Pie chart

Chart can be inserted as:

i. Select the cells containing data.

ii. Click on “chart option” in the insert ribbon. iii.

Select the type of chart you want to insert.

11. What is the use of formula bar?

Ans: Formula bar is located above the frame. It is used to enter or show the formula
or function in a cell.

12. What is use of merge and center in MS excel

Ans: It combines two or more cells to form a single larger cell and centers the contents.

Computer Studies-VIII
13. What do you mean by formatting a worksheet?

Ans: Formatting means to set the layout of a document to make it readable and
presentable.

14. What is the use of format painter?

Ans: Format painter is used to apply the formatting of a particular selection to the
other part of document. It offers an easier way to copy formatting from one part
of our spread sheet to another without spending a lot of time to replicate our
formatting manually.

15. Why wrap text is used?

Ans: Wrap text option is used to present long text in multiple lines with in a cell so that
it can be viewed fully.

16. What is Auto-sum?

Ans: Auto-sum is used to apply quick calculations automatically to worksheet. It can

be done by using short-cut keys Alt+=

17. Define Spelling and Thesaurus.

Ans: Spelling is used to check the correct spellings of text while thesaurus suggests
alternative words of a particular word.

Computer Studies-VIII
18. Define the following short-cut commands.

Ctrl+N Opens a new/blank workbook Ctrl+Y Redo

Ctrl+A Select All Shift+F3 Insert Function

Ctrl+B Bold F1 Help

Ctrl+C Copy F7 Check Spelling

Ctrl+X Cut F11 Insert a new Chart

Ctrl+V Paste Shift+F7 Thesaurus

Ctrl+S Save Shift+F11 Insert New worksheet

Ctrl+P Print Alt+f4 Exit Workbook

Ctrl+Z Undo Alt + = Auto-sum

Computer Studies-VIII
Computer Studies-VIII
 Unit 03: Algorithm Thinking and Problem Solving
Multiple Choice Questions MCQs

1. Computer are able to solve problems by performing operations in

a) ✓Nanoseconds b) Minutes
c) Hours d) Week

2. is the graphical representation of an algorithm.

a) Pie chart b) Bar chart

c) ✓Flowchart d) Graph

3. Algorithms are converted to for execution on the computer

. a) Flowchart b) Pseudo code

c) English language d) ✓Program

4. Repetition is construct that allows the steps of an algorithm to be multiple
times.

a) Tested b) ✓Executed
c) Implemented d) counted

5. Conditional statement are the checkpoints in the program that determines

a) a condition is true b) a condition is false

c) ✓Behavior according to situation d) nature of algorithm

6. Value of variable is

a) in fixed b) ✓can be changed

c) depends upon situation d) is always based on condition

7. Nested loop always have number of loops.

a) Two b) Three

Computer Studies-VIII
 c) Four d) ✓as many as required
8. can be directly input into the computers
a) Pseudo code b) Flowchart

c) ✓code d) algorithm

Q. 1 Define the Problem solving.

Ans The process of analyzing some particular situation and behaving accordingly in
order to generate some response.

Q.2 Explain the feature of information processing model.

Ans. Computer is a problem-solving machine since main features of Computer process

model are

Input, Processor, output and Memory.

Input are data that we enter with the help of input devices like keyboard,
mouse and scanner etc. while processor process data and output are the
processed data or information. While data and information store in memory
location.

Q.3 Demonstrate the main steps to solve the problem. Ans.

To solve a problem, we follow the following steps

i) Understand the problem

ii) Formulate the model iii)
Develop an algorithm iv)
Write the program
 v) Test the program
vi) Evaluate the solution

Q.4 How Nested loops are useful in arranging a calendar?

Ans. Nested loops are important in arranging a calendar because year consist on
months (outer loop), month consist of weeks (inner loop) and further month
consist seven days (sub inner loop).
Q.5 Differentiate between scope and limitation of problem.

Ans. The scope defines the boundaries of what a solution must provide to meet the
requirements, where the limitation of problem refers to the aspects that are
beyond the study/implementation of the problem.

Q.6 Write an algorithm that allows a user to check whether the input is even or
odd.

Ans. Algorithm to find the weather even or odd.

Line 0 Start

Line 1 Take input (any number)

Line 2 IF number mod 2==0
Lien 3 It is even number
Line 4 Else

Line 5 It is odd number

Line 6 End

Q.7 Define Program.

Ans. Program is the set of instructions which are written in a programming language
to solve a problem.

Q.8 Define Pseudo code.

Ans. “Pseudo code” are helpful for the programmers to interpret the algorithm into
any programming language of programmer’s choice. Pseudo code is
pronounced by keeping the first character ‘P’ silent and breaking the reaming
word into two parts so ‘pseudo’ and ‘code’.

Q.9 Define Algorithm.

Ans. Algorithm is the step-by-step procedure to solve a problem. Algorithm we write

in any general language.
UNIT 04: PROGRAMMING
Multiple Choice Questions MCQs

1. Which is not a construct of programming languages:

a) Sequence
b) Condition
c) Loop
d) ✓Business

2. Loop within a loop is called loop

a) ✓Nested
b) Next
c) Newest
d) Narrow

3. A loop becomes infinite loop if a condition never becomes . a) True

b) ✓False
c) Null
d) Zero

4. Floor ( ) function always a number.

a) Rounds up
b) ✓Rounds down
c) Cycles down
d) Cycles up

5. Where will be the sprite located if value of ‘ Var ’ variable comes out to be 10
in the following code block? a) 0,0
b) 0, 100
c) 100, 0
d) ✓100, -100

1. For the following code block sprite will turn to 30 degrees. How many clicks
are required for sprite to complete a full cycle?
 Ans: 12 clicks are required for a sprite to complete a full cycle.

2. What is the difference in outputs of the following code-blocks, having 4

backdrops?

In this case sprite move forward 10

steps delaying 0.5 seconds, and code to
execute a task that is to be achieved In this case sprite move forward 10
multiple times can iteratively be steps and each steps delaying time 0.5
embedded in a simple loop. seconds, and coder to execute a task
that is to be achieved multiple times can
3. For the maze game, duplicate the maze map and remain its maze- map2,
next, change the color of the line in the new map from blue to red. Add
scripts such that the games become a multi-level game with 2 distinct
images.

Ans:

Follow the instruction given in the question and perform the activity by using
scratch programming in your computer.
What to do:
Open the scratch program duplicate the map maze and remain its
manemap2, next, change the color of lines in the new map from blue to red.
Add scripts such that the games become a multi-level game with 2 distinct
images.

4. Take a 4-digit number as input for a year and check if the year is leap year or
not. Display your output as: the year 1979 is not a leap year or the year 2020
is a leap year.

Ans: program:

#Python program to check if year is a leap year or not

Year = 1979 and 2020
# To get year (integer input) from the user
# year = int (input (“Enter a year: “))
#Divide by 100 means century year (ending with 00)
#Century year divided by 400 is leap year If
(year % 400==0) and (year % 100==0):
Print (“{0} is a leap year”. Format(year))
# Not divided by 100 means not a century year

# year divided by 4 is a leap year elif(year % 4==0) and (year % 100 !=0)
Print (“{0} is a leap year”. Format(year))
# if not divided by both 400 (century year) and 4 (not century year)
# Year is not leap year Else:
Print (“{0} is not a leap year”. Format (year))

Output:

1979 is not a leap year

2020 is a leap year
5. Take length and width as input from user for a quadrilateral and check if it is
 a square or rectangle.

Ans: program:

Class Quadrilateral (): def int (self,

l,w):
self. Length=l self.
Width=w

def rectangle_area(self):
return self. Length*self. Width

new Rectangle= Rectangle (12,10) print

(newRectangle.rectangle_area())

Output:
Rectangle area 120

6. Write a program in python for the following output [print a star triangle].

Ans:

# Python 3.x code to demonstrate star pattern #

Function to demonstrate printing pattern triangle
def triangle(n):
#Number of spaces
K = n-1

# Outer loop to handle number of rows for I in range (0, n)

# Inner loop to handle number spaces
# Values changing according to requirements
For j in range (0, k)
Print (end = “ “)
# decrementing k after each loop
K = k-1
# Inner loop to handle number of columns
# Values changing according to outer loop for j in range (0, i+1):

# Printing stars
Print(“* “, end=””)
 # ending line after each row
Print(“\r”)
#Driver Code
n=5 triangle(n)
output:
*
* *
* * *
* * * *
* * * * *

7. write a program in python that display squares of the numbers and print in the
form of triangle.
Ans:

#Python 3.x code to demonstrate number pattern

#Function to demonstrate printing pattern of numbers
def countnum(n):
#initializing starting number
Num = 1
# Outer loop to handle number of rows for i in range (0, n):
# note re assigning num
# num = 1
# inner loop to handle number of columns
# values changing according to outer loop for j in range (0, i*i):
#printing number
Print(num, end=” “)
# Incrementing number at each column
num=num*num

# ending line after each row

Print(“\r”) n=5
#sending 5 as argument
# calling function
Countnum(n)

Output:

1
49
16 25 36
49 64 81 10
Computer Studies-VIII
 UNIT 05: DIGITAL CITIZENSHIP
Multiple Choice Questions MCQs

1. Rules to be followed while using digital technology is known as:

a) Computer application
b) Computer interaction
c) ✓Computer ethics
d) Computer safety

2. The law that protects creative work is:

a) Internet privacy
b) ✓Copyright
c) Plagiarism
d) Online safety

3. Malware that transmit itself automatically over a network to infect other

computer is: a) Virus
b) ✓Worm
c) Spyware
d) Adware

4. Malware that pops up advertisement is:

a) Virus
b) Worm
c) Spyware
d) ✓Adware

5. To report a cybercrime, you can contact:

a) www.ndma.gov.pk
b) ✓www.nr3c.gov.pk
c) www.fbise.edu.pk
d) www.nadra.gov.pk

6. The volunteers who help in prevention of cybercrime are called:

a) Cyber friend
b) Eagle scout
c) ✓Cyber scout
d) Cyber bully
1. Who is cyber scout? How can he / she assist in prevention of cyber-crime?

Ans: Cyber scout is a person with unique aim to promote awareness about
cybercrime in the society. A cyber is trained to identity cybercrime activities, and
equipped with adequate preventive knowledge to help fight this menace. He
understands the risks associated with virtual socializing and works to promote
cyber safety in his surrounding environment. A cyber scout plays a vital role to
create cyber awareness among fellow students, teachers and parents.

2. Why we need cybercrime laws?

Ans: Cybercrime laws are standard of acceptable behavior for information and
communication technology (ICT) users. Rapidly increasing rate of internet
penetration in our country, Pakistani authorities have also started to take
necessary measures to keep people and their data safe in the online world. The
more people rely on online services in our country and they become susceptible to
internet crimes.

3. Why computer system should be protected from unauthorized access?

Ans: It’s necessary for most users to take some measures preventing their
computer from unauthorized access. Protection of sensitive data should be top of
mind and a high priority in all organization. Not only to ensure your computer want
be used by others, but also reduce the possibility for internet threats like hacker
and some malware.

4. How creator of copyright work financially benefits from it?

Ans: copyright is the engine of progress. It encourages creativity and innovations

and enables producers to benefit financially. They include movie, DVDs, music,
books, computer software and a many of other things. The term implies they are
protected by copyright laws and only the holders have the right to sell and profit
from these products.

Benefits of copyright
Exclusive use;
Once you get copyright for your work, others cannot use it without permission. If
any infringement take place, you can carry out legal actions
Preventing misuse;
You can prevent misuse of your work by registering a copyright you will have more
control over how it is presented to the public
 Economic gain;
The most crucial benefit is the economy you derive from the same. You will have
the sole right to any revenue that occurs from your original work.

5. Why digital piracy is crime?

Ans: Digital piracy means illegally copying digital content in any form without the
consent of owner. Digital piracy is cybercrime as it is violation of the owner’s
copyright. People who practice digital piracy are called digital pirates. Copying a
music file or confidential video, all source illegally copying and distributing digital
content refers to digital piracy.
6. Why hackers break into computer system?

Ans: Hackers break into computer system to steal data, funds, and critical business
information without the owner’s consent. Any connected system is at risk of being
exploited by computer hackers. Is cyber criminal’s access to your system, they can
engage in financially and personally costly activities that are difficult to recover
from.
7. How spyware can be harmful?
Ans: Spyware will track web browsing history, passwords and other private
information, such as E-mail addresses, credit cards number, personal identification
number, or banking records. All of this information can be gathered and use for
identity theft or sold to third parties.

8. Define cyber-crime?

Ans: It is a criminal activity carried out by means of computer or the internet. For
example, pishing, emails, cyber stalking, identify theft etc.
9. Define computer ethics?
Ans: It is the application of moral principle to use of computers and the internet.
Examples include, intellectual property rights, privacy policies, online etiquette,
etc.
10. Define digital plagiarism?
Ans: It is an act of copying and publishing another person’s work without proper
citation. It’s like stealing someone else’s work and releasing it as your own work.

11. Define cyber-bullying?

Ans: Copyright law understands an intellectual copyright granted by the
government that gives the owner exclusive rights to use the original expressive
work with some limited exceptions.
 UNIT 06: ENTREPRENEURSHIP IN DIGITAL AGE
Multiple Choice Questions MCQs
1. What is the component of business plan?

a) Marketing strategy

b) Sales strategy

c) ✓Operations
d) Digital marketing
2. Which of the following is the example of quality assurance?
a) Validation
b) Verification
c) Documentation

d) ✓Software testing
3. Digital marketing is often referred to as ?
a) Billboard

b) ✓Online marketing
c) TV
d) Radio
4. Social media marketing is a type of ?

a) ✓Digital marketing
b) Traditional marketing
c) Industrial marketing
d) Telemarketing
5. Which type of the following the element of marketing?
a) Product, price, promotion and people

b) ✓Product, price, promotion and place

c) Product, plan, promotion and place
d) Product, plan, promotion and people
1. Describe the basic components of business plan?

Ans: Components of business plan:

i. Customer needs

A customer need is a need that motivate a customer to purchase a product

or service. The need can be known or unknown, and is the ultimate factor
that determines with solution the customer purchases.

ii. Product design

Product design is the process that involve steps to launch a successful

product based on user requirements and ultimately acquires customer
satisfaction, theoretically. The key to successful product design is to
understand the exact requirement of the end user for whom the product
being designed

iii. Costing

A business plan includes the set-up estimated cost like legal cost, attorney
fees and licensed fee etc. the plan should also include funding to cover other
expenses, revenue collected against sale and profit or loss.

iv. Operation

The operation includes the objectives, goals, procedures, and timeline of

your organization. An operation plan assists the businessman to meet the
deadlines.

v. Marketing

It is the action or business of promoting and selling products or services,

including market research and advertising. It includes identification of
product, determining demand, deciding on its price, and selecting
distribution channels.
2. Describe the four elements of marketing?

Ans:

i. Product
 A product (goods and services) is a main entity which your business offers
to the end users. What make your product to be purchased verses the
products offered by the competitors.

ii. Price

Price is an important element to decide keeping in mind the competitive

price of the product for example, is a cheaper product always less in
quantity.

iii. Promotion

This includes the packaging and position/place of the product or service in

the market place, where customer can be attracted. The marketing tools are
used to promote the sakes of the particular product or service.

iv. Place

The success of the business also based on the location of the outlet and the
made of sell either by e-commerce or telephone or will your product be
carried in retail outlets?

3. What is the difference between payment and transactions?

Ans:

Payment; It is the transfer of money against the purchase of goods and services.

Transactions; It is an agreement between a buyer and seller to exchange goods,

services or financial assets in return for money.

4. Why a quality assurance is important to assess the quality of product or

services?

Ans: Quality assurance focus on improving the development process and make it
an efficient and effective as per the quality standards defined for the products.
That’s why quality assurance is important to assess the quality of product or
services.

5. Write down the three advantages and three disadvantages of digital

marketing?

Ans:
 Advantages Disadvantages

Removed all sorts of Depends on technology

geographical barriers

Extremely low risks Security, and privacy

issues
Wins customer loyalty Worldwide competitions
through globalization

6. Define business plan?

Ans: Business plan describe the company’s goal, strategy and

implementationfor the growth of organization.
7. Define the term marketing?

Ans: Marketing is the actin or business of promoting and selling

products or services, including market research and advertising.

8. Define SEO?

Ans: Search engine optimization (SEO) is the process of improving your

website to increase its visibility when people search for the product or
service related to your business in different search engines.
9. List the different methods of payment?
Ans:
• Credit card

• Debit card

• Interbank transfer

• Easypaisa

• Jazzcash

10. Define digital marketing?

Ans: Digital marketing is a tool used to promote brands and

connect withpotential customers online