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What is Data Visualization

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12 views2 pages

What is Data Visualization

Ohkk

Uploaded by

Harshit Gangwar
Copyright
© © All Rights Reserved
Available Formats
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Download as docx, pdf, or txt
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What is data visualization?

Data visualization is the representation of data through


use of common graphics, such as charts, plots,
infographics and even animations. These visual displays
of information communicate complex data relationships
and data-driven insights in a way that is easy to
understand.

Types of data visualizations


The earliest form of data visualization can be traced back the Egyptians in
the pre-17th century, largely used to assist in navigation. As time
progressed, people leveraged data visualizations for broader applications,
such as in economic, social, health disciplines. Perhaps most notably,
Edward Tufte published The Visual Display of Quantitative
Information (link resides outside ibm.com), which illustrated that
individuals could utilize data visualization to present data in a more
effective manner. His book continues to stand the test of time, especially
as companies turn to dashboards to report their performance metrics in
real-time. Dashboards are effective data visualization tools for tracking
and visualizing data from multiple data sources, providing visibility into
the effects of specific behaviors by a team or an adjacent one on
performance. Dashboards include common visualization techniques, such
as:

 Tables: This consists of rows and columns used to compare


variables. Tables can show a great deal of information in a
structured way, but they can also overwhelm users that are simply
looking for high-level trends.
 Pie charts and stacked bar charts: These graphs are divided into
sections that represent parts of a whole. They provide a simple way
to organize data and compare the size of each component to one
other.
 Line charts and area charts: These visuals show change in one or
more quantities by plotting a series of data points over time and are
frequently used within predictive analytics. Line graphs utilize lines
to demonstrate these changes while area charts connect data points
with line segments, stacking variables on top of one another and
using color to distinguish between variables.
 Histograms: This graph plots a distribution of numbers using a bar
chart (with no spaces between the bars), representing the quantity
of data that falls within a particular range. This visual makes it easy
for an end user to identify outliers within a given dataset.
 Scatter plots: These visuals are beneficial in reveling the
relationship between two variables, and they are commonly used
within regression data analysis. However, these can sometimes be
confused with bubble charts, which are used to visualize three
variables via the x-axis, the y-axis, and the size of the bubble.
 Heat maps: These graphical representation displays are helpful in
visualizing behavioral data by location. This can be a location on a
map, or even a webpage.
 Tree maps, which display hierarchical data as a set of nested
shapes, typically rectangles. Treemaps are great for comparing the
proportions between categories via their area size.

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