Introduction to Data Science- Unit-1
Introduction to Data Science- Unit-1
Data science is the study of data that helps us derive useful insight for business decision
making. Data Science is all about using tools, techniques, and creativity to uncover insights
hidden within data. It combines math, computer science, and domain expertise to tackle
real-world challenges in a variety of fields.
Data Science processes the raw data and solve business problems and even make prediction
about the future trend or requirement. For example, from the huge raw data of a company,
data science can help answer following question:
What do customer want?
How can we improve our services?
What will the upcoming trend in sales?
How much stock they need for upcoming festival.
In short, data science empowers the industries to make smarter, faster, and more informed
decisions. In order to find patterns and achieve such insights, expertise in relevant domain
is required. With expertise in Healthcare, a data scientists can predict patient risks and
suggest personalized treatments.
Data science involves these key steps:
Data Collection: Gathering raw data from various sources, such as databases, sensors,
or user interactions.
Data Cleaning: Ensuring the data is accurate, complete, and ready for analysis.
Data Analysis: Applying statistical and computational methods to identify patterns,
trends, or relationships.
Data Visualization: Creating charts, graphs, and dashboards to present findings clearly.
Decision-Making: Using insights to inform strategies, create solutions, or predict
outcomes.
Increasing Demand of Data Science
Data Science is most promising and high in-demand career path. Given the massive amount
of data rapidly increasing in every industry, demand of data scientists is expected to grow
further by 35% in 2025. Today’s data science is not limited to only analyzing data, or
understanding past trends. Empowered with AI, ML and other advanced techniques, data
science can solve real-word problems and train advance systems without human
intervention.
Why Is Data Science Important?
In a world flooded with user-data, data science is crucial for driving progress and
innovation in every industry. Here are some key reasons why it is so important:
Helps Business in Decision-Making: By analyzing data, businesses can understand
trends and make informed choices that reduce risks and maximize profits.
Improves Efficiency: Organizations can use data science to identify areas where they
can save time and resources.
Personalizes Experiences: Data science helps create customized recommendations and
offers that improve customer satisfaction.
Predicts the Future: Businesses can use data to forecast trends, demand, and other
important factors.
Drives Innovation: New ideas and products often come from insights discovered
through data science.
Benefits Society: Data science improves public services like healthcare, education, and
transportation by helping allocate resources more effectively.
Real Life Example of Data Science
There are lot of examples you can observe around yourself, where data science is being
used. For Example – Social Media, Medical, Preparing strategy for Cricket or FIFA by
analyzing past matches. Here are some more real life examples:
Social Media Recommendation:
Have you ever wondered why you always get Instagram Reels aligned towards your
interest? These platforms uses data-science to Analyze your past interest/data (Like,
Comments, watch etc) and create personalized recommendation to serve content that
matches your interests.
Early Diagnosis of Disease:
Data Science can predicts the risk of conditions like diabetes or heart disease, by analyzing
a patient’s medical records and lifestyle habits. This allows doctors to act early and
improve lives. In Future, it can help doctors detect diseases before symptoms even start to
appear. For example, predicting a Tumor or Cancer at a very early stage. Data Science uses
medical history and Image-data for such prediction.
E-commerce recommendation and Demand Forecast:
E-commerce platforms like Amazon or Flipkart use data science to enhance the shopping
experience. By analyzing your browsing history, purchase behavior, and search patterns,
they recommend products based on your preferences. It can also help in predicting demand
for products by studying past sales trends, seasonal patterns etc.
Applications of Data Science
Data science has a wide range of applications across various industries, by transforming
how they operate and deliver results. Here are some examples:
Data science is used to analyze patient data, predict diseases, develop personalized
treatments, and optimize hospital operations.
It helps detect fraudulent transactions, manage risks, and provide personalized financial
advice.
Businesses use data science to understand customer behavior, recommend products,
optimize inventory, and improve supply chains.
Data science powers innovations like search engines, virtual assistants, and
recommendation systems.
It enables route optimization, traffic management, and predictive maintenance for
vehicles.
Data science helps in designing personalized learning experiences, tracking student
performance, and improving administrative efficiency.
Streaming platforms and content creators use data science to recommend shows,
analyze viewer preferences, and optimize content delivery.
Companies leverage data science to segment audiences, predict campaign outcomes,
and personalize advertisements.
Industry where data science is used
Data science is transforming every industry by unlocking the power of data. Here are some
key sectors where data science plays a vital role:
Healthcare: Data science improves patient outcomes by using predictive analytics to
detect diseases early, creating personalized treatment plans and optimizing hospital
operations for efficiency.
Finance: Data science helps detect fraudulent activities, assess and manage financial
risks, and provide tailored financial solutions to customers.
Retail: Data science enhances customer experiences by delivering targeted marketing
campaigns, optimizing inventory management, and forecasting sales trends accurately.
Technology: Data science powers cutting-edge AI applications such as voice assistants,
intelligent search engines, and smart home devices.
Transportation: Data science optimizes travel routes, manages vehicle fleets
effectively, and enhances traffic management systems for smoother journeys.
Manufacturing: Data science predicts potential equipment failures, streamlines supply
chain processes, and improves production efficiency through data-driven decisions.
Energy: Data science forecasts energy demand, optimizes energy consumption, and
facilitates the integration of renewable energy resources.
Agriculture: Data science drives precision farming practices by monitoring crop
health, managing resources efficiently, and boosting agricultural yields.
Important Data Science Skills
Data Scientists need a mix of technical and soft skills to excel in this domain. To start with
data science, it’s important to learn the basics like Mathematics and Basic programming
skills. Here are some essential skills for a successful career in data science:
Programming: Proficiency in programming languages like Python, R, or SQL is
crucial for analyzing and processing data effectively.
Statistics and Mathematics: A strong foundation in statistics and linear algebra helps
in understanding data patterns and building predictive models.
Machine Learning: Knowledge of machine learning algorithms and frameworks is key
to creating intelligent data-driven solutions.
Data Visualization: The ability to present data insights through tools like Tableau,
Power BI, or Matplotlib ensures findings are clear and actionable.
Data Wrangling: Skills in cleaning, transforming, and preparing raw data for analysis
are vital for maintaining data quality.
Big Data Tools: Familiarity with tools like Hadoop, Spark, or cloud platforms helps in
handling large datasets efficiently.
Critical Thinking: Analytical skills to interpret data and solve problems creatively are
essential for uncovering actionable insights.
Communication: The ability to explain complex data findings in simple terms to
stakeholders is a valuable asset.
Big Data Ecosystem and Data Science:
Big Data is the extraction, analysis and management of processing a large volume of data.
It revolves around the datatype.
Big Data is an amount of data. Ie using 5 Vs that define big data are velocity, volume,
value, variety and veracity.
Such amount of data, which could not be processed earlier due to limitations in the
computational techniques can now, is performed with highly advanced tools and
methodologies.
Some of the tools for Big Data are – Apache Hadoop, Spark, Flink etc. Big Data contains
a pool of data that can be both structured and unstructured. By structured data, we mean
the data that mobile devices, services, and websites generate.
The unstructured data is more organized data that is the users generate themselves. For
example, emails, chats, telephone conversations, reviews, etc.
The contemporary Big Data came into existence after Google published its technical
paper on MapReduce. This brought about a revolution in the data community.
MapReduce was developed into an open-source framework called Hadoop.
Later on, Apache released Spark that mitigated the shortcomings of the MapReduce
paradigms.
Almost every industry in the world today makes use of Big Data. Industries like finance,
healthcare, banking, manufacturing have to deal with surplus amounts of data
In order to manage data of the millions of customers, companies have adopted the Big
Data approach.
Volume: Big Data involves large datasets that are too complex for traditional data
processing tools to handle. These datasets can range from terabytes to petabytes of
information.
Velocity: Big Data is generated in real-time or near real-time, requiring fast
processing to extract meaningful insights.
Variety: The data comes in multiple forms, including structured data (like
databases), semi-structured data (like XML files), and unstructured data (like text,
images, and videos).
Data sources: Every business needs access to reliable and large data sets in order to make
informed decisions. In order to find these sources, businesses need to identify where their
data comes from and how it can be accessed. This can be done through a variety of methods,
such as market research or surveys.
Platforms: Businesses use a number of different platforms to store, process and analyze their
data. These platforms can come from traditional technology companies such as Microsoft or
Amazon, or new entrants such as google Cloud platform or Apples iCloud.
Applications: Businesses use a wide range of applications in order to process their data.
These applications can be used for everything from analyzing customer behavior to
manufacturing products.
Data management: All businesses require effective ways to manage their data sets so that
they are organized, effective and accessible. This can be done through a number of methods,
including manual process or automatic processes such assimilating cubes from various source
datasets into a single report or exporting all your tables into an Excel file for analysis.)
Collaboration: All businesses need effective ways to collaborate with other organizations in
order to share information and make better decisions. This can be done through a variety of
methods, including online surveys or collaborations with outside experts (such as developers
who can help improve the efficiency of your existing solutions).
An astounding 90% of the world’s data is thought to have been produced in the previous two
years alone i.e The digital revolution, social media, Internet of Things (IoT) devices, and
other factors have contributed to the exponential increase of data.
Immense Data Production: Millions of emails are written every minute, hundreds of
thousands of tweets are sent, and millions of Google searches are made, all of which add to
the immense data production that is happening right now.
Data Storage in Exabytes: It is anticipated that by 2027, there will be 163 zettabytes of
digital data in existence. One zettabyte is equal to one billion terabytes, or one trillion
gigabytes, to put this into context.
Data Science is an interdisciplinary field that utilizes scientific methods, algorithms, and
systems to extract knowledge and insights from structured and unstructured data. It
encompasses a variety of techniques from statistics, machine learning, data mining, and big
data analytics.
Analyze: They examine complex datasets to identify patterns, trends, and correlations.
Model: Using statistical models and machine learning algorithms, they create predictive
models that can forecast future trends or behaviors.
Interpret: They translate data findings into actionable business strategies and decisions.
Data Science involves a broad skill set, including proficiency in programming languages like
Python and R, knowledge of databases, and expertise in machine learning frameworks such
as TensorFlow and Scikit-Learn.