entrepreneurship

Second Semester: First Quarter

Introduction to
ENTREPRENEURSHIP
 Grading system for
Applied track subject

Written works Performance task Quarterly exam

25% 45% 30%

Are you a potential
Entrepreneur?
Am I a planner, a dreamer, or a goal setter?

Do I offer a product that people want to buy?

Do I have enough resources to start my business?

Am I flexible, and can adapt to changing

circumstances.
Are you a potential
Entrepreneur?
Will my business plan allow cash to flow as soon as possible?

Am I working around a tight budget for my expenses?

Do I have good credit status?

Do I have strong people skills?

Do I enjoy making decisions and being in charge?

Am I willing to take initiative when confronted with difficult situations.

Are you a potential
Entrepreneur?

Am I ready to learn and accept the

mistakes that I might encounter
along the way?
Topics included in
entrepreneurship
Development of business
1.
plan
Market problem to be solved/Market need to be met
2. Propose solution in terms of product and services and
techniques (seeking, screening, and seizing opportunities)
Analyze the market
• Determine the possible product or services
• Screen the proposed solutions based on viability,
profitability, and customer requirements
• Select the best products or service
Topics included in
entrepreneurship
Recognize the market
1. Unique Selling Proposition and Value Proposition
2. Determine customers in terms of:
• Target Market
• Customer Requirements
• Market Size
3. Customer-related concerns
• Interview
• Focus Group Discussion
• Survey
Topics included in
entrepreneurship
Key concepts of market
1. Marketing Mix Product
• Place
• Price
• Promotion
• People
• Packaging
• Positioning
2. Develop a brand name
Topics included in
entrepreneurship
Understanding the 4ms of operation
1. Describe the 4Ms of operations in relation to business
opportunity
• Product Description
• Prototype of the Product
• Testing of Product Prototype
• Service Description of the Product
• Raw Materials
• Value/Supply Chain
• Recruitment
2. Business Model
3. Revenues
4. Costs
5. Profit
6. Financial Statements
Topics included in
entrepreneurship
Business implementation
1. Business Plan
2. Business Operation
3. Product/Service
4. Business Records
5. Book Keeping
6. Financial Statements
7. Income Statement and Balance Sheet
8. Profit or Loss
9. Overall Report
OBJECTIVES
Discuss the relevance of
a Entrepreneurship to students.

Explain the key concepts and core

b competencies in Entrepreneurship.

Familiarize with the most successful

c entrepreneurs in the Philippines and
the world.
Usefulness of the course
To the students
Develop skills in starting up a business.
Demonstrate skills in maintaining business in a long term basis.

Enhances knowledge of business operations and expansion.

Demonstrates business management.

Considers to become employer rather than an employee.

Changes attitude towards entrepreneurship as a means of

living.
Usefulness of the course
To the students
Changes in personal and career attitudes including:
• Communication
• self actualization
• ability to manage one’s own life
• self concept and awareness
• Problem solving
• Collaboration/networking
• motivation
• creativity
 Importance of
entrepreneurshi
p education
Entrepreneurship as a key driver to our economy
It focuses in wealth and high majority of jobs created by small
businesses started by entrepreneurially minded individuals.
Entrepreneurship is a lifelong learning process
It started as early as elementary school and progressed through
all levels of education. Students discover and develop
opportunities and take advantage of these.
Entrepreneurship will energize school management
School in the area of entrepreneurship must be accessible,
affordable and accountable of producing successful students.
epreneurship will TRANSFORM LEARNERS TO BE INNOVATO
Learners must be equipped with perseverance and determination
of an entrepreneurial mindset. They must take ownership of their
own success.
entrepreneurship
• Entrepreneurship is a science of
converting processed ideas into a
remarkable business venture.

• Capacity for innovation,

investment, and expansion in
new market, products and
techniques (Fajardo, 2009).
competencies
The capability, capacity
and ability of the
learner in handling
situation in various
areas in business
operations.
competencies

Locus of
control THE STATE TO WHICH A
DETERMINE
PERSON AGREED THAT THEIR
ACTIONS CAN DIRECTLY AFFECT A
SITUATION OR THAT THEY CAN
CONTROL A RESULT.
 competencies

SPECIFIC
GOAL
ENTREPRENEURS SHOULD BE
MOTIVATED TO SET GOALS,
SETTINGBUSINESS GROWTH
PARTICULARLY
OBJECTIVES. GOALS SHOULD BE
SMART.
competencies

SELF-
EFFICACY
ENTREPRENEURS MUST BELIEVE IN
THEIR OWN ABILITY OR SELF-
CONFIDENCE. With high self-efficacy
entrepreneurs will persevere in the face of
setbacks.
 competencies
Layers of
• competency
ENTREPRENEURS SHOULD know
the group of attributes, some of
which are applicable to all
entrepreneurs, while others are
occupation/industry specific.
• However, this is not to give priority
to one competency over the other.
competencies

Need for achievement

Entrepreneurs must have a high need for
achievement and take responsibility for
outcomes.
competencies

ambitio
n
Entrepreneurs must be motivated,
persistent, and persevere even in the face of
situational challenges.
Entrepreneurs embrace new challenges
while achieving to exceed set expectations
and standards.
competencies

Willingness to
learn should have a strong
Entrepreneurs
willingness to learn to acquire new skills
and competencies.
Entrepreneurs initiate personal career
development.
 competencies

Strong
initiativewho have a high initiative
Entrepreneurs
are often driven to work hard.
Oftentimes, they are very confident in their
capabilities to perform well and enjoy
seeking out challenging opportunities.
competencies

Adaptability and
flexibility
Entrepreneurs must know how to be a
highly flexible and adaptable.
These type of entrepreneurs are innovative
and creative, often developing novel
solutions to complicated problems.
 competencies

Willingness to take
risks
Not only are successful entrepreneurs
willing to take consequences, they can also
identify and calculate risk.
These entrepreneurs take evaluated risks,
and learn from past failures.
competencies

Interpersonal
skills with strong interpersonal
Entrepreneurs
skills have skills of working well with
people from different backgrounds.
 INDUSTRY
WIDE
COMPETENCI
ES/ WORK
COMPETENCI
NETWORKING/
COLLABORATION
THE ABILITY TO BUILD
PROFESSIONAL RELATIONSHIP,
ASSIST WITH LEVARAGING
CONTRACTS, INITIATING
COLLABORATIONS AND
PARTNERING WITH BUSINESS
CONTRACTS.
creative/critical
thinking are able to generate
Entrepreneurs
innovative solutions and use relevant
information to understand the “greater
picture”.
organizin
g
Successful entrepreneurs plan and
prioritize work. This is to ensure that
time is managed effectively.
 Checking,
examining, and
recording
The ability to maintain confidential
records, easily locate and complete
appropriate forms and paperwork, detect
errors, and make the necessary
corrections.
plannin
g
Entrepreneurs must be specific about the
direction of their venture and strategy
they will adopt to achieve their goals.
Business principles
Entrepreneurs should understand the
basic principles of business such as
market knowledge. Economic
principles, and ethical practices in
business.
Computer
competency
Entrepreneur must be competent in the
use of basic computer hardware and
software and they can easily
communicate and prepare documents
electronically.
workplace
competency
Entrepreneurs should apply the
knowledge, skills, attitudes, values, and
behaviors in the work place.
 High growth, high
value entrepreneurship
Entrepreneur offers incentive
compensation, manage his/her own
business operation and builds a strong
culture of determination and high work
ethics.
Innovation &
creation
Entrepreneurs should apply their own
creativity to the formulation of
inventive systems and products
marketin
g
Entrepreneurs should be competent in
executing strategies that promote their
products. Before releasing the product
publicly they conduct market analysis
and set pricing objects.
BUSINESS
OPERATIONS
ENTREPRENEURS SHOULD KNOW
THE ACTIVITIES INVOLVE IN DAY
TO DAY FUNCTIONS OF BUSINESS
CONDUCTED FOR THE PURPOSE
OF GENERATING PROFITS.
10 Competencies for Entrepreneurial
Success
Integrity
Conceptual Thinking
Risk Taking
Networking/
Collaboration
Strategic Thinking
Commercial Aptitude
Decisiveness
Optimism
Customer Relation
Service
People Centered