Damaged hair? Don't despair! With 1 billion bonds packed in every bottle, the NEW bond-building wonder product is here to help
Ad Feature by Matrix
From straw-like dryness to dull colours and split ends, the evidence of damaged hair is clear to see. Yet knowing what to do about it is another matter entirely...
But don't despair! A new bond-building wonder product has now hit the shelves, and it's racking up some seriously impressive results that are making the beauty world sit up and take notice.
Specially designed for mega-damaged hair, the Build-A-Bond Instant Revival Liquid Mask from Matrix is formulated with citric acid to strengthen hair from the inside and squalane to soften and smooth from the outside, and includes 1 billion bonds packed in every bottle.
The impact is dramatic, with 83%* of consumers saying their hair felt revived and 94%* describing it as feeling smoother after using the mask once in combination with Build-A-Bond Shampoo, Conditioner and Balm.
A new bond-building wonder product has now hit the shelves, and it's racking up some seriously impressive results that are making the beauty world sit up and take notice
While many of us care deeply about the health of our locks, treatments like colouring and bleaching can leave them looking and feeling significantly below par.
Your hair can also be damaged by environmental factors like cold weather and central heating, which are starting to have an increasing impact as we head deeper into winter.
Given so many of us are suffering from hair damage, it's no surprise there's been a massive surge of interest in bond-building solutions - leading to a 200% rise** in online searches for bond repair shampoo in the UK over the last year.
This growth in awareness means nearly half of people who use haircare products are aware of bonding options - yet with only 6%*** actually using them there are millions of beauty lovers still missing out!
The Build-A-Bond range from Matrix is powered by citric acid to strengthen hair from the inside and squalane to soften and smooth from within. Pictured is a model posing with the shampoo and conditioner
An amazing 83%* of consumers saying their hair felt revived and 94%* describing it as smoother after using the mask once in combination with Build-A-Bond Shampoo, Conditioner and Balm
Want super soft hair? Try this three-step solution
Another member of the Matrix family, Food For Soft Multi-Use Hair Oil, is a leave-in treatment formulated with avocado oil and hyaluronic acid to help hair feel hydrated, resulting in hair that looks shiny and smooth with up to 230°C heat protection.
The results are truly impressive, with the oil proven to provide up to 7 times more moisture**** for up to 72 hours***** when used in conjunction with Food For Soft Shampoo and Conditioner. That's a big impact for a haircare regime consisting of just three simple steps!
The Build-A-Bond Instant Revival Liquid Mask is a highly potent treatment that works to strengthen hair bonds from the inside out, with an astonishing one billion bonds packed into every bottle.
It's part of a new generation of products inspired by the 'skinification' of haircare. Sometimes summarised as 'skincare for your hair', it represents the belief that we should invest the same care and attention in our locks as we do our skin.
Central to this approach is a reliance on high-quality ingredients that produce the best possible results.
Every time you apply the Instant Revival Liquid Mask, citric acid helps to reinforce damaged strands, while squalane works on the surface.
The same two ingredients are found in the rest of the Build-A-Bond range, which has the added advantage of being vegan with no animal derived ingredients or by-products.
To achieve the best possible results, you should use the products together as part of one formidable haircare system.
Pictured is a before and after photo of a model who used the mask in combination with Build-A-Bond Shampoo, Conditioner and Serum
A second set of before and after photos, this time taken from behind
After enjoying the gentle cleansing effect of the Mighty Bonds shampoo, apply a small amount of the Instant Revival Mask on wet hair and distribute it evenly throughout the hair until the ends.
Leave it in for five minutes to give time for the ingredients to absorb into your hair, and rinse!
Then, once you're done, a small dollop of Super Sealing Leave-In Balm will help lock in the nourishing effects of the squalane and citric acid, while protecting against frizz, breakage and heat up to 230°C.
Then you can bid farewell to your old damaged hair, and say hello to strong, shiny locks!
Click HERE to buy the Build-A-Bond range. Or click Here for Food For Soft Multi-Use Hair Oil
*Consumer test. Shampoo, conditioner, mask and balm
**Google Trends 2024
***2023 L'Oreal Haircare Styling UA
**** Instrumental wet combing test: Shampoo + Conditioner + Oil Vs, non-conditioning shampoo
***** Consumer test
