By Meghan's royal appointment: Duchess of Sussex's 'matchmaker' and friend Misha Nonoo advertises her label's 'Husband' blouse as the 'shirt that sealed the deal' (and she isn't the only one making the most of a royal wedding connection)
- Sponsored Instagram post from Misha Nonoo's account advertises $185 shirt
- Appears to allude to Meghan wearing the shirt at Invictus Games last September
- Misha, who is rumoured to be couple's matchmaker, attended the royal wedding
Meghan famously wore 'The Husband Shirt' by Misha Nonoo at her first public appearance with Harry - and now it appears her fashion designer friend behind the brand is cashing in on the royal connection.
A sponsored post from Misha Nonoo that has been circulating on Instagram describes the $185 (£138) white blouse as 'the shirt that sealed the deal'.
Meghan, 36, wore the simple white shirt with ripped jeans when she attended the Invictus Games with Harry in Toronto last September - just two months before their engagement was announced.
Although surprising given her closeness to the bride, Misha's brand is far from the first to seize on the marketing potential of a link to the royal romance.
Jessica Alba promoted her natural products business The Honest Company after it was revealed that Daniel Martin, one of her consultants, was doing Meghan's make-up - while make-up artist Charlotte Tilbury shared the products used by wedding guests Amal Clooney and Kitty Spencer on the big day.
Misha, who is rumoured to be the matchmaker that set Harry and Meghan up on the blind date that sparked their fairytale romance, attended the royal wedding in Windsor on Saturday, posting several snaps of Instagram from the big day.
It has raised eyebrows among some observers, who suggested she's using her connection to Meghan to market the shirt famously worn by the new Duchess of Sussex.
A sponsored Instagram post from Misha Nonoo describes the $185 (£138) Husband Shirt as 'the shirt that sealed the deal'
Meghan, 36, famously wore the simple white shirt with ripped jeans at her first public appearance with Harry at the Invictus Games in Toronto last September
One Instagram user said: 'One of Megan’s friends is already using the connection to try to flog shirts .. insinuating that one of her shirts "sealed the deal" with Prince Harry.'
Misha regularly advertises The Husband Shirt on her Instagram feed, sharing a photograph of Meghan wearing the garment back in September - captioned 'MM in her MN shirt from our #Easy8 [collection]'
In another post that alludes to its connection to the royal romance, the shirt is described as 'the easiest commitment you’ll ever make.'
The controversy comes after Misha attended the royal wedding on Saturday, showing off designs from her own label.
Misha attended royal wedding on Saturday, wearing a high-neck blue shift dress that she designed herself
Misha is a close friend of Meghan's, with the former actress regularly appearing on her Instagram account in the past
The friends went on holiday together in the summer of 2016, around the same time that Harry and Meghan first met
Sharing photographs from the weekend on Instagram, she wrote: 'Memories from the happiest weekend ❤️'
'I designed this dress using ice blue silk mikado from Taroni, one of the oldest silk mills in Lake Como, Italy.'
Posting a picture of herself in her evening outfit, she added: 'For black tie, I love wearing a jumpsuit and created this one shoulder, draped silk style in our signature red.'
MailOnline has contacted a representative for Misha Nonoo for comment.
![Misha shared a black and white shot of Meghan wearing the Husband Shirt at the Invictus Games in 2017, which she captioned: 'MM in her MN shirt from our #Easy8 [collection]'](https://i.dailymail.co.uk/i/newpix/2018/05/23/15/4C8E7D7900000578-5761895-Misha_shared_a_black_and_white_shot_of_Meghan_wearing_the_Husban-a-26_1527084296984.jpg)
Misha shared a black and white shot of Meghan wearing the Husband Shirt at the Invictus Games in 2017, which she captioned: 'MM in her MN shirt from our #Easy8 [collection]'
Misha also shared a picture of Meghan wearing the Husband shirt back in October 2016
Meghan went on a trip around Europe with Misha and Soho House consultant Markus Anderson back in 2016
It is not the first time that those close to Meghan have used their royal connection for publicity.
At the weekend, actress Jessica Alba gushed that the chief colour consultant at her business Honest Company, Daniel Martin, did Meghan's make-up.
Meghan's former agent Gina Nelthorpe-Cowne has given several interviews ahead of the wedding, as well as working as a pundit for Sky News on Saturday.
Florist Philippa Craddock and baker Claire Ptak, who were behind Meghan's flowers and wedding cake, have both shared a number pictures on Instagram highlighting their involvement in the royal wedding.
Meanwhile, Givenchy - who designed Meghan's stunning £200,000 gown - has uploaded a large picture of the newlyweds to its website, to show off their royal wedding connection.
Make-up artist Charlotte Tilbury also capitalised on the royal connection, after sharing the details of the cosmetic products worn by wedding guests Amal Clooney and Lady Kitty Spencer on the big day.
Luxury French brand Diptyque has also revealed that it provided room sprays and candles used to 'scent' the rooms where Harry and Meghan got ready, as well as the chapel itself.
The fragrances, described as 'fresh and floral', were hand-picked by the couple themselves.
Earlier this year, the Duchess of Cambridge's parents, Carole and Michael Middleton, also appeared to get in on the act - with their company Party Pieces selling a host of patriotic products ahead of the wedding.
Make-up artist to the stars Charlotte Tilbury was quick to lay claim to stunning Lady Kitty Spencer's royal wedding glow on Instagram
'Such a dream': Charlotte Tilbury also perfected royal wedding guest Amal Clooney's face for her moment in the spotlight - and took the opportunity to reveal every single product she used from her eponymous range
Actress Jessica Alba quickly pointed out that Meghan's wedding day make-up artists, Daniel Martin, is also chief color consultant at her natural baby product business, Honest
Misha, who was previously married to Harry's friend Alexander Gilkes, appears to have found love again herself - after appearing in several snaps with American oil heir Michael Hess
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