Why Zara Tindall relies on this under-the-radar designer - with five coats and 10 pairs of boots from the British brand

Zara Tindall's affinity for Fairfax & Favor has grown in recent years. She has accumulated a range of clothing and accessories, including five coats - three of which were collaborations with Musto - and 10 pairs of boots. 

The luxury British brand, founded in 2013 by childhood friends Marcus Fairfax Fountaine and Felix Favor Parker, is based in Norfolk. 

Originally focused on country footwear, the company has expanded into clothing, bags and accessories. 

It now operates six stores in Holt, Stamford, Helmsley, Stow-on-the-Wold, Marlow, Bakewell and Shaftesbury, with another set to open in Bawtry.

In 2021, the company was recognised as one of the fastest-growing businesses in the UK by the Eastern Daily Press. And in 2023, it was listed among the 100 fastest-growing companies by The Sunday Times. 

Fairfax & Favor has also won the Drapers Footwear Award twice, first in 2020 and again in 2023.

Its signature country aesthetic is a perfect fit for Zara, a former equestrian, who has a particular fondness for the brand's military-inspired coats and knee-high boots.

Here, we explore her best outfits, featuring Fairfax & Favor.

Cheltenham Racecourse, December 2024

Attending the Christmas meeting at Cheltenham Racecourse in December, Zara appeared stylishly cosy in Fairfax & Favor's 'Frances' coat. 

The trench, costing £625, is made from chestnut-coloured suede with classic detailing, including a double-breasted front, storm flap and epaulettes.

She layered the coat over LK Bennett platform ankle boots, topping off the ensemble with a headband from Camilla Rose Millinery.

Attending the Christmas meeting at Cheltenham Racecourse in December, Zara appeared stylishly cosy in Fairfax & Favor's 'Frances' coat

Attending the Christmas meeting at Cheltenham Racecourse in December, Zara appeared stylishly cosy in Fairfax & Favor's 'Frances' coat

Cheltenham Racecourse, November 2024 

At Cheltenham in November 2024, Zara showcased Fairfax & Favor's £495 'Amelia' coat in a versatile khaki shade. 

Crafted from a premium wool blend, the standout coat features a mid-length design and brushed antique brass hardware. 

She completed the polished look with the brand's £415 'Regina' suede boots and an Aspinal of London bag. 

At the Cheltenham Racecourse in November 2024, Zara showcased Fairfax & Favor's 'Amelia' coat in a versatile khaki shade

At the Cheltenham Racecourse in November 2024, Zara showcased Fairfax & Favor's 'Amelia' coat in a versatile khaki shade

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Blenheim Palace Horse Trials, September 2024

Zara embraced casual chic at the Blenheim Palace Horse Trials in September. 

She chose Fairfax & Favor's £295 'Gina' top, crafted from luxurious navy suede with leather trims, paired effortlessly with classic skinny jeans. 

The royal added the brand's £145 'Boston' trainers and Monc Eyewear sunglasses, creating a stylish, laid-back finish. 

At the Blenheim Palace Horse Trials in September, Zara chose Fairfax & Favor's 'Gina' top, crafted from luxurious navy suede with leather trims, paired effortlessly with classic skinny jeans

At the Blenheim Palace Horse Trials in September, Zara chose Fairfax & Favor's 'Gina' top, crafted from luxurious navy suede with leather trims, paired effortlessly with classic skinny jeans

Cheltenham Festival, March 2024

All eyes were on Zara's sleek new accessory at the Cheltenham Festival in March.

She carried Fairfax & Favor's £345 'Loxley Mini' style, crafted from navy croc-embossed leather with the brand's signature shield lock.

The bag perfectly complemented her Karen Millen cape coat and Stuart Weitzman boots. 

All eyes were on Zara's sleek new accessory at the Cheltenham Festival in March

All eyes were on Zara's sleek new accessory at the Cheltenham Festival in March

Cheltenham Racecourse, January 2024

At Cheltenham Festival Trials Day in January, Zara showcased a rich, winter-ready look with a coat from The Fold. 

The standout piece of her outfit was Fairfax & Favor's £465 'Regina' boots, a sleek heeled leather style in chocolate brown. 

She completed the ensemble with a Somerset Millinery fedora and an Aspinal of London bag. 

In January, the standout piece of her outfit was Fairfax & Favor's 'Regina' boots, a sleek heeled leather style in chocolate brown

In January, the standout piece of her outfit was Fairfax & Favor's 'Regina' boots, a sleek heeled leather style in chocolate brown

Cheltenham Racecourse, November 2023

Fairfax & Favor's black suede 'Regina' boots provided the perfect accompaniment to Zara's race day attire in November 2023.

Made from sustainably sourced suede, the knee-high boots feature an intricate scalloped fan detail and the brand's iconic tassel - interchangeable to match any outfit. 

She teamed them with a Rebecca Vallance houndstooth coat and a Hicks & Brown fedora. 

Fairfax & Favor's black suede 'Regina' boots provided the perfect accompaniment to Zara's race day outfit in November 2023

Fairfax & Favor's black suede 'Regina' boots provided the perfect accompaniment to Zara's race day outfit in November 2023

Cheltenham Racecourse, November 2023

Attending Cheltenham in November 2023, Zara wrapped up from the cold in Fairfax & Favor's £625 'Frances' trench coat. 

The striking suede coat boasts a double-breasted front, storm flap, epaulettes and a waist belt with a chevron buckle, along with flattering princess seams for a tailored fit.

The royal accessorised with LK Bennett ankle boots and a simple Charlotte Elizabeth bag, allowing the coat to take centre stage.

In November 2023, Zara wrapped up from the cold in Fairfax & Favor's 'Frances' trench coat

In November 2023, Zara wrapped up from the cold in Fairfax & Favor's 'Frances' trench coat